Rubee’s Closet helps satisfy ladies' style cravings with garments and outfit garnishes by designers such as She-Bible, Emu, and Studio Manhattan. Knowledgeable sales associates greet patrons and pilot them through the boutique's mannequin menagerie, where the Cecilia long-sleeve She-Bible top ($76) shows its stripes alongside Emu's Ceduna leggings ($79), guaranteed to prevent restless legs from flying away. Fashionable scarves help necks stay warm during avant-garde photo shoots in the grocery store's freezer section, and 3”x4” leather wallets designed by Studio Manhattan ($32) offer makeshift safe haven to elegant Serefina eye-of-peacock earrings ($48) during haircuts by Edward Scissorhands.
At more than 2,600 stores in more than 30 countries, Dunkin' Donuts serves coffee and iced beverages, fresh-baked donuts and desserts, and savory breakfast sandwiches. Since Bill Rosenberg opened the first location in Quincy, MA, in 1950, the donut shop has blossomed into a one-stop coffee and breakfast restaurant familiar to millions of morning rushers and afternoon sippers.
Behind the counter of each location, glazed french crullers twist and curve like Parisian city streets, and Bavarian Kreme donuts are filled with a sweet, golden custard. A cavalcade of meats is available for piling onto breakfast sandwiches, such as sausage, cherrywood-smoked bacon, or ham enveloped with fluffy eggs and melty cheese between a choice of crisp crusts. Health-conscious risers can fuel strenuous bouts of lifting cars in the drive-thru line with a Wake-Up wrap, which offers options such as egg whites with turkey sausage or veggies that add up to as few as 150 calories. Both sweet and savory selections pair well with a freshly brewed cup of coffee or a creamy, frozen Coolatta drink.
Though commuters can snag a quick pick-me-up within minutes, the wafting aromas of baking confections invite patrons to sit inside and embark on nostalgic reminiscences of syrup-coated playground slides. Beyond the bakery walls, the company aims for social responsibility with its support of community volunteer efforts and use of 100% fair-trade-certified espresso beans.
Aboard the motor coach, Anderson Cooper sank lower in his seat, grinning and pulling his hat over his eyes as a friendly rapper called him out by name. But this rapper wasn't on-board the coach. Instead, he was spitting his rhymes from the sidewalk outside, performing for an audience on one of The Ride's interactive New York City tours. Though unique, Mr. Cooper's experience has been shared by hundreds of other famous personalities, tourists, and locals. Floor-to-ceiling windows cover the entire right side and roof of each of The Ride's custom built-motor coaches, breaking the fourth wall as they ensure that not only can passengers view the city, but the city can look back in. Due to their popularity, The Ride's tours have been chronicled by media outlets such as New York Live, Good Morning America, and The Today Show.
As each motor coach embarks on its tour through 4.2 miles of Midtown, guides encourage group participation with song, dance, and question-and-answer sessions, much like any good meeting with a tax accountant. With the aid of 40 plasma monitors displaying images and historical information, they also divulge facts about landmarks such as Central Park, 42nd Street, and Grand Central Station. As the bus travels alongside famous buildings and city sidewalks, passengers encounter a range of characters. Some are regular New Yorkers, but others are company performers in disguise. Rappers, dancers, singers, and actors leap from the crowd to entertain their mobile audiences with impromptu live routines, and sometimes pull audience members into the show. Surround-sound stereo, wireless microphones, and external speakers allow audiences to hear the performances from their seats, unlike pedestrians outside, who have to hop on a neighbor's shoulders to get a better view.
"Even the City that Never Sleeps needs a nap," jokes Nicolas Ronco, the owner and CEO of YeloSpa, which serves as an urban oasis for New York's overworked and overtired masses.
YeloSpa welcomes guests into a boldly colored cocoon of maroon and yellow?colors chosen by Ronco based on Tibetan monks' robes and sashes. The colors relate to specific chakras in the body, with maroon representing the chakra of vision and intuition, and yellow representing the revitalizing spirit of the heart chakra.
Once inside private nap rooms, or YeloCabs, clients gain total control over the atmosphere. They can tailor the color of the lighting, the soundtrack, and even the aroma to their personal preferences. "You can be in the jungle or you can be in a coffee shop in Vienna," Ronco says. The cushioned, leather chairs recline back so far that clients' legs are elevated over their heart, which creates a mild sense of weightlessness, gently slows heart rates, and helps guests sink into a deep state of relaxation. With these conditions, falling asleep is effortless.
The spa?s more traditional services are completely customized to each individual based on an initial consultation. Massage therapists can incorporate everything from relaxing Swedish strokes and deep-tissue pressure to more focused reflexology techniques, depending on the client's needs. Aestheticians use custom blends of balms and salves from the ?minence and Kerstin Florian lines of skincare products. Their facials can even include microcurrent treatments, LED therapy, or microdermabrasion, if necessary.
re:AB Pilates owner Brooke Siler started her Pilates instruction in 1994, and within two years was conducting training on floor mats in her living room or the client's homes. Her business continued to expand, and in 1997 she was able to move out of the living room and open re:AB Pilates. Before she allows trainers to bring their skills to re:AB Pilates, they must perfect their craft over the course of at least 700 hours. That's the amount of time required to earn Pilates certification, which ensures their classes follow Joseph Pilates' original principles. The instructors draw upon this expertise to teach Pilates sessions in a variety of styles, warmly motivating their students to strengthen their cores and increase their flexibility. Mat classes, for example, can introduce beginners to the fitness style or move at a quick pace appropriate for more experienced students. Their equipment-based classes take place on the reformer—Pilates' signature resistance-doling apparatus—or incorporate other tools, including the Pilates tower, the Magic Circle, or the Wunda Chair. Through all of their classes, the instructors emphasize achieving an overall healthy lifestyle over quickly losing weight to fit back into your elementary-school snow pants.
Within the multihued walls of Kidville’s indoor playland, tykes expand their minds, network with members of their peer group, and deplete their vast energy reserves. Babies, toddlers, and kids 6 or younger delve into classes developed by Kidville’s early-childhood-development gurus. Burgeoning Beethovens can swivel their hips, flex their sing-along muscles, and edit their massive music manuscripts during one of Kidville’s music and dance classes, or enlist in one of the art classes to create a piece that captures their inner rage toward broccoli. Fun and fit gym classes let tots run, roll, and hover through gauntlets of plush blocks and spongy play mats. Clasping hands and scampering legs can also roam freely through Kidville’s sprightly indoor playspace, though all munchkins must be supervised by a parent, guardian, or trustworthy primate.