Once, not so very long ago, seeing well and looking good didn’t necessarily go hand in hand. But as corrective-vision technology progressed, so did the demand for prescription frames that matched the public’s growing interest in fashion and personal style. This burgeoning demand inspired Jack Cohen to start his own designer-eyewear business in 1927, and soon, he was selling fashionable eyewear up and down New York’s Orchard Street from a humble pushcart. The concept was so successful, however, that he was soon able to open the first Cohen's Fashion Optical storefront on the corner of Orchard and Delancey. The near and farsighted from across the city flocked there, most to find frames that flattered their faces, and some because they misread the sign while looking for City Hall.
Today, there are more than 100 Cohen's Fashion Optical stores throughout the United States and Puerto Rico offering sunglasses, designer frames, and the most advanced prescription lenses and contact lenses available. State-licensed optometrists screen patients for problems and determine prescriptions with eye exams and then steer them toward staff trained to advise customers on which frames will best suit their face shape. Titanium, stainless-steel, and plastic frames bear logos from designers such as Prada, Calvin Klein, Gucci, Ralph Lauren, Dior, Cartier, Chrome Heart, Fred, and Ray-Ban, and a variety of lenses incorporate progressive, polarized, and transition technologies, or feature rose-colored glass to counteract pessimism. Customers can also shed frames in favor of contact lenses, with options that include disposable lenses, toric lenses for astigmatism, bifocal and multifocal lenses, and color lenses.
Sterling Optical opened its first shop in Manhattan in 1914. Thirty-five years later, the vision experts expanded with a second shop; now, a century later, there are 100 locations across the nation. In each store, opticians fit customers for contacts, frames, and sunglasses, catering to special needs of those such as athletes, children, and near-sighted spiders. Even after customers leave the premises, quality service remains a top priority for Sterling, so it backs each purchase with a 30-day guarantee. Additionally, it encourages customers to give feedback on the website to ensure that stores are performing up to Sterling's own standards. Most locations accept appointments seven days a week through an online appointment scheduler, though a few locations only make appointments by phone or carrier pigeon.
Eyedrop Optique’s Dr. Ancona understands that a patient’s eyes are as individual as their fingerprints, that each person has an eye profile that is unique to them. So, to ensure the most meticulous fit, he utilizes computerized measurement and lens-crafting systems from Zeiss, a staple in the field of lenses for 160 years. Utilizing the Zeiss iProfiler with intricate mapping technology, he measures the surface of clients’ eyes to 1/100 of a diopter, or the size of a microbe's sewing needle. The eye boutique’s staff then use the iScription system to mold lenses calibrated to match the client's specific measurements, increasing visual depth, color, and clarity over traditional lenses. Zeiss's advanced lenses are trusted by more than just optometrists and Eyedrop Optique. Astronauts photographing the first lunar landing used the high-quality lenses Zeiss produces, and Google snaps photos of our planet for Google Earth with a Zeiss lens.
Founded in 1914, the original New York City location of Sterling Optical doled out frames amid the Ford Model Ts and paperboys that swarmed the city's financial district. The original band of eyesight experts weathered years of economic depression by impressing customers with speedy, full-service vision care, later launching a second store near Washington, DC. Today, a century of steady franchise expansion has given rise to almost 200 store locations in 23 states. Most locations continue the tradition of offering one-stop optical services, giving customers access to exams and onsite labs that manufacture glasses in one hour. The spectacle provider has been named one of the nation's leading franchises by Entrepreneur magazine.
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Since opening its first store in New York's Financial District 100 years ago, Sterling Optical has grown to more than 125 locations across the country. In addition to offering eye exams from certified optometrists, each Sterling location carries an expansive selection of frames that includes both budget-conscious styles and designer frames from brands such as Gucci and Michael Kors. Kids' glasses can be built with shatter-resistant lenses, and adults can opt for Transitions models, which automatically darken to protect eyes from harsh outdoor light or street hypnotists.