Owner and instructor Rachel Hunt and her team of instructors motivate their participants to think beyond the treadmill. At Extreme Fit Training, instructors guide them toward slimmer waistlines and more sculpted muscles in their lineup of ever-changing, high-intensity boot-camp classes. The coed classes are held indoors and outdoors all over the Birmingham area. To keep participants engaged and inspired to continue on, instructors avoid repeating the same workouts during each four-week boot-camp session. Instead, they rotate through resistance, cardio, and core exercises that work the entire body. In some sessions, patrons might jog up steps at an outdoor stadium, and in others they might toss medicine balls.
Before patrons attend their first class, the instructors assess their body-fat percentage and take their measurements. With this analysis, the team designs customized goals for boot campers and pushes them to achieve them in each class.
Dr. Elizabeth Jacobson—a board-certified dermatologist and the voice behind ABC 3340’s Doc Talk—leads Inverness Dermatology's skincare specialists in resurfacing epidermises with advanced medical and cosmetic treatments. Cosmetic injectables, such as Botox, Dysport, and Juvederm, fill in or freeze fine lines, and laser hair removal, laser vein treatments, and sclerotheraphy clear physiques of unwanted hair or veins. Chemical peels come in two varieties suited to different skin types: salicylic-acid peels target oil, blackheads, and skin volcanoes by stripping away superficial layers, and glycolic-acid peels shed dry or discolored skin by breaking lipid bonds between dead cells. To administer microdermabrasion treatments, technicians employ a mechanical wand that buffs away exterior layers and reveals the fresh skin just beneath.
What began as Anita Gibson's struggling, two-person family business has evolved into Advanced Weight Loss Clinics, an organization with 17 corporately owned clinics and 3 franchise locations spread throughout the southeastern United States. Each center's team of doctors and weight-loss specialists encourages clients to win a similarly daunting battle by creating personalized plans for success. The program incorporates vitamins, supplements, and appetite suppressants with a low-calorie, low-fat meal plan that discourages using soft-serve ice cream as toothpaste.
The chefs of Dave’s Deli slice deli meats into thin slices or hearty cuts, then stuff them into toasted sandwiches or loan their succulent flavors to specialty pizzas, crafted atop 8-inch sourdough crusts. They outfit a choice of homemade sourdough, wheat, dark rye, or jalapeño-and-cheese breads with the selection of meats, cheeses, and veggies before sliding them into the shop’s toaster ovens to give them a golden exterior or a sense of self. Drinks and a choice of deli sides or two cookies form combo meals, and the shop can downsize its portions for kids.
At Bike Link of Hoover, general manager Joe Wenning and his cycling-inclined staff outfit riders with new bicycles and tune up bikes of all brands. Visitors peruse rides from Specialized, Electra, Felt, Raleigh, Cervelo and Redline, all available for onsite test rides and fittings. In the repair shop, technicians optimize bikes with everything from minor break adjustments to complete details and tune-ups, and can even be called upon to clean and wax bikes too shy to bathe outdoors.