The first thing to notice at Soaptopia in Mar Vista is, predictably, the racks and racks of homemade soaps. But the second thing will definitely be the medley of scents; rich lavenders, crisp mint and citrus zests fill the air, as bars with off-beat names like Bub Marley and Petalmint Patty each give off their own fragrance. Each of these soaps are made on sight, from a small kitchen adjacent to the boutique soap company’s main retail floor. That’s where you’ll find more than just those scented soap bars; Soaptopia also carries lotions, creams and massage candles, with various products lining the walls to entice customers. The various combinations of scents and soaps available also make Soaptopia a strong option for indecisive shoppers looking to put together gift baskets for loved ones – or maybe for themselves.
The knowledgeable staffers at Planet Beauty stock the store’s shelves with enough top-quality beauty products to outfit a regiment of beauticians. Guided by experience as aestheticians, stylists, and makeup artists, they help guests navigate the roster of premium brands, which includes bad-hair-day-banishing products from Frederic Fekkai and Kérastase. Skincare potions from Dermalogica and Peter Thomas Roth clear facial canvases before applications of Smashbox blush brighten cheeks or Divaderme lash extender make eyelashes visible from orbit.
Hossein Silani began a legacy when he opened his first eye-care facility in Beverly Hills more than 30 years ago. Today, he operates multiple stores with his sons, Kambiz and Kamran, including Super Vision Optical, a Beverly Hills eyewear staple for more than 60 years. Rows of modern frames from Gucci, Armani, Carrera, and SUPER line the shop’s shelves and contrast with vintage aviators from Ray-Ban, which invite patrons to switch their cell phones to flight mode before they try on a pair. To ensure that frames fit both faces and prescriptions, optometrists Dr. Bita Shokouh and Dr. Kambiz Silani perform eye exams, as well as custom contact lenses fittings, sports vision testing, and glaucoma treatments.
Billion Dollar Brows' highly trained team commits to sculpting overgrown sweat catchers into winsome, carefully landscaped forehead gardens. Their brow-shaping service infuses misshapen furrows with symmetry, elegance, and believable looks of surprise for small-claims court hearings ($35 for regular visitors; $40 for first-timers). A sure-handed specialist will apply full brow makeup finish to hide any redness. To maintain your alluring countenance, you'll also receive Billion Dollar Brows' universal brow pencil, a water-resistant wand effective for all skin tones and hair colors ($14.95).
As learned estheticians, Privileged Beverly Hills owners Deborah and Samantha know that what you put in your body is just as important to skin health as what you put on your face. Among their tips are eating antioxidant-rich foods such as strawberries, spinach, and kale. They bring this expertise to a broad range of facials that include a salicylic peel for acne, and an intensive hydrating treatment that's ideal post-surgery. Perhaps their most popular service is the Privileged Signature facial, which boosts radiance with a combination of a pomegranate peel, vitamin-C mask, and liquid-crystal mask with peptides and firming serums.
Deborah and Samantha even have their own line of private-label products called Privileged Skin-Rx. The trio of serums are each designed to treat a different issue—dryness, sun damage, loss of elasticity—but they share important characteristics such as organic, made-in-the-USA, paraben-free formulas that have not been tested on animals or parked cars.