The New You's licensed aestheticians ensconce fatigued figures in therapeutic wraps that aim to expel impurities and trim waistlines. After an initial consultation and health evaluation, wrap-ready patrons snuggle inside a layer of linens before being tucked in a temperature-raising Far Infrared sauna blanket that heats bodies still chilled after weeks spent catching frozen shrimp in the Arctic. Meditation and music selections help the mind rest, relax, or relive the height of the '90s party-rap era, and the friendly staff imparts body-wrapping knowledge throughout the session.
Irondequoit Wellness Center’s specialists—Doctor of Chiropractic Jeff Failing, a psychotherapist, and two licensed massage therapists—each have their own medical expertise, which helps the team attack back pain from multiple angles. Traditional chiropractic techniques, such as decompression therapy and adjustments, complement the high-tech relief of cold-laser therapy. Alternatively, deep-tissue massages combine intense compression with trigger-point therapy to loosen muscles, and cooling and heating treatments alleviate back aches and help prepare the soup in your backpack for dinner.
The technicians at Lipo Laser Center & Spa use a variety of high-tech treatments to help their clients slim their physiques and smooth their skin. The Yolo Curve laser shrinks fat cells, causing them to spill their contents like so many lipid-filled pi?atas, and Endermologie machines uses mechanical massage to break down cellulite structures and improve circulation. The spa?s offerings also include traditional massages and European facials, in addition to body scrubs and waxing.
With machines set up in rows to encourage competition, many ordinary gyms cater to men's bodies and psychology, right down to the urinals that were "accidentally" installed in the women's locker room. At Curves, you'll move around a circuit of hydraulic resistance machines that have been designed to work with women's bodies and promote weight loss, protect against osteoporosis, and deal with arthritis. An experienced trainer is always nearby to help manage your machine maneuvering and your muscle making. Instead of fiddling with weight stacks and losing your momentum, the hydraulic machines use your body weight and fitness level to create resistance that matches your abilities, decreasing the risk of soreness or injury. Because traditional lift-and-lower motions create bulky muscles, each machine uses push-and-pull motions to create toned, lean muscles perfect for crushing a grapefruit without looking like you can.
Though CrossFit BoomTown’s owner, Chad Curtis, has been involved in fitness and athletics for half of his life—majoring in physical education, leading fitness programs for the Marine Corps, and conducting personal-training sessions—he has never been as excited about a fitness program as he is about CrossFit. He packs his gym with pull-up bars, kettlebells, and rings, and he assembled a team of fellow CrossFit-certified trainers to coach classes throughout the week. The team opens its studio to students of all ages and athletic backgrounds, guiding them through routines designed to foster strength, agility, and weight loss. After each high-intensity workout session, the instructors leave students with guidance on leading healthy lives outside the studio, from nutritional advice to encouraging them to walk up the stairs rather than renting a donkey to carry them up. In addition to CrossFit classes, the studio offers yoga and private training sessions.