When one of Frank Larkin’s golf students shanks a ball during a lesson, the Gold Coast Golf Academy instructor quickly assures them that the bad shot was not their fault. It was his. A PGA-certified pro with experience at the high-school, collegiate, and professional mini-tour levels, Frank understands that trial and error is all part of the learning process. He also believes that a successful golf swing requires a clear mind free of frustration. As golfers learn new concepts—Frank points out swing flaws using video motion analysis—they will inevitably become preoccupied with the lesson at hand and whether their clubs are conspiring against them. Therefore, during lessons, Frank is steadfast and patient, encouraging golfers to find what works best for them at the range, on the practice green, and on the course.
More than 800,000 golfers have Warrior Custom Golf clubs in their bag, but calling the equipment mass-produced would give the wrong impression. True to its name, Warrior Custom Golf creates bespoke clubs tailored to the specifications of each golfer, giving customers the on-course benefits of custom-fit clubs without having to do any after-market tinkering. The company manufacture drivers, wedges, putters, and everything in between, so golfers can have a complete set of customized sticks.
GolfTEC's thirteen locations in the Los Angeles area, all staffed by experienced golfing professionals and computers who’ve sworn allegiance to the Three Laws of golfing robotics. Motion sensors and high-speed cameras monitor your swing and break down your form on a high-definition video display. GolfTEC’s certified teaching professionals point out your flaws, strengths, and coach you on how to permanently improve your game, from tee to green. Sensors chirp with approval when you’ve executed a perfect stroke or cracked an especially witty golfing joke.
Golf balls blast skyward from the 60-stall, two-tiered driving range at Lake Forest Golf and Practice Center, which doubles as the training ground for The Golf Guys’ regimen of lessons. Kehli Bowen, the head golf pro, develops swings with corrective advice culled from nearly a decade of coaching experience; some of his pupils have earned college scholarships and national recognition on the junior circuit without selling their souls for a mystical Chi Chi Rodriguez golf hat.
Lessons encompass everything from the technical aspects of the game to course-management strategies to golf-based nutrition programs. In addition, The Golf Guys streamlines its lessons with technological resources, including iPad-enabled video swing analysis and online swing evaluations, which allow golfers to receive feedback on their mechanics or the flame decal they added to their driver by sending a video of their swing to the pros.