At its three locations in Harvard Square, South End, and Jamaica Plain, the Eye Q Optical team works to outfit clients with original frame styles. Most designs are its own innovations, manufactured in-house with inspiration from iconic eras and modern designers visiting from a far-off future. The Aphrodite frames play subtly on traditional cat-eyed styles, and the Apollo frames accentuate faces with bold rectangular shaping and primary blue colors.
The Eye Q Optical team also carries frames by artistic independent makers including Rapp Eyewear, who hand-finishes its colorful frames in Toronto, and Rolf Eyewear, who manufactures frames and hinges entirely out of wood. In the Cambridge office, the Eye Q opticians collaborate with digital 3-D-fitting technology and a highly opinionated robot to select the perfect frames for each client.
Wicked Sharp Ski and Sports proprietors J.P. Bedard and Aaron Thompson bring more than 25 years of experience in the skiing business to equip skiers and snowboarders with top-shelf new and used equipment. As visitors walk through the door, they are met by the store's resident greeter⎯a tan-and-white spotted dog named Indie⎯who welcomes them with a cheerful smile. Skis and snowboards from brands such as Fischer, Head, Kastle, and Flow keep adventurers entertained in the winter months, and tennis rackets prepare customers for warm-weather sporting. In addition to outfitting clients with tangible wares, professional technicians perform a variety of services including skate sharpening, racket restringing, boot fitting, and snowboard binding installation and adjustments.
Wireless Store is Boston's first T-Mobile limited retailer, offering a sizable selection of wireless phones and accessories. Conversations can be held hands free while driving down the highway or riding on horseback with advanced Bluetooth headsets made by Jabra, Plantronics, Motorola, and BlueAnt. Other wireless accessories, such as chargers, cases, screen protectors, and batteries, keep phones clean, shiny, and fully charged. Though it wears the T-Mobile logo as proudly as a rebellious teenager in a Cramps T-shirt, Wireless Store is a locally owned and operated establishment.
Serving as a fully stocked convenience store as well as a go-to spot for a quick bite to eat, Marino's Market & Deli can cater to virtually any need. In addition to baking fresh batches of muffins and various pastries, the deli staff also hand-makes more than 40 different sandwiches, including options featuring everything from buffalo chicken, bleu cheese dressing, and hot peppers to italian meatballs, melted provolone, and marinara sauce. Pizza is available by the slice as well as the pie, and visitors can turn any order into a full meal by adding one of the more than 15 side dishes, such as potato salad or cole slaw.
Faire Stories Entertainment is home to interactive musical theater for kids. Each performance features original music and unexpected twists on traditional fairy tales, creating immersive, complete shows and experiences. The visits available range from simple character visits, to meet and greets, to full-on interactive musicals that involve a variety of characters, including princesses, pilots, Santas and historical characters.
John Edwards founded The Well Fed Dog several years ago after falling in love with a raggedy lab mix named Sasha. When John and his wife adopted Sasha, she was 6 months old, underweight, underfed, and riddled with fleabites, but the family was determined to nurse the small pup back to health. During the process, John discovered Sasha had a chicken allergy, and so he had to carefully read the labels on the dog food they were buying her. What he discovered disgusted him—many foods were composed of animal byproducts, synthetic vitamins, and other ingredients unfit to feed a cherished member of the family, no matter their species. And so John began to craft his own recipes for dog food, using careful research and advice from veterinarians, fellow pet owners, and even professional chefs.
Featured in the Boston Globe and national Natural Dog magazine, The Well Fed Dog and its recipes include real meats, such as lamb, salmon, and beef, and vegetables including sweet potatoes, carrots, pumpkin, and celery, and the products can now be found in many stores. All of the handpicked ingredients are also human grade, perishable, and packed with vitamins, minerals, fiber, and omega-3 fatty acids. The food is slow-cooked then frozen before being divided into small batches to help with quality control and is packed into cooler bags for safe keeping. To keep pets happy between meals, The Well Fed Dog also sells special treats that dogs love, such as deer and moose antlers, smoked-beef marrowbones, and pictures of cats wearing humiliating hats.