Tired of the endless seas of cardio machines, impersonal client relations, and superfluous membership fees that often characterize commercial fitness centers, friends Aj, Chet, Patrick, and Celita took their common passion for athletics and opened their own private training studio: Warrior Fitness Center. Amid the studio's kettlebells, sleds, and sandbags, they lead a variety of fitness programs, including energetic Fit Camp classes and sports-specific training sessions. The coaches open their classes to students of all skill levels, from the expert athlete to the everyday working professional, who doesn't literally work every day, because there have been billions of them.
Aspen Athletic Club furnishes workers out with weight and resistance machines for bulking up and a spin room for burning calories and raising heart rates. Group classes at the Aksarben and Shadow Lake locations let pupils choose from five different exercise types, from choreographed cardio sessions to yoga classes that challenge both the body and the mind. The Turbo Kick class sets kickboxing techniques to up-tempo music, and students of The Tone Zone session build muscle using dumbbells, stability balls, and disobedient wolfhounds tied to their arms. Class schedules run from morning to night, Monday–Saturday, allowing students to fit workouts into busy schedules. During the 50-minute personal-training session, members meet with trainers in order to fashion fitness plans customized to meet individual goals and the state's stringent requirements for collecting lotto winnings. After working out, exercisers retire to stress-melting steam baths before changing in pristine locker rooms.
Growing up in Las Vegas, Dr. Raymond Frye found himself drawn to bling at a young age. After training in general dentistry in Oregon, he decided to return to that youthful love of all things sparkly by imbuing his clients' teeth with an otherworldly glimmer. To that end, he created Bling Dental Products and launched a series of cosmetic-dental products such as the in-home Icing teeth-whitening kit, the Diamond ultrasonic toothbrush with UV sanitizer, and Shazzam teeth-whitening strips. Embarking on several projects, such as his pro-bono work in Brazil, Dr. Raymond's creations form an arsenal against dullness that aided in the gifting suite at the 2012 Academy Awards and help non-celebrity clientele flash a smile to gain entry to exclusive clubs and temporarily blind bouncers at movie-award ceremonies.
Anytime Fitness, as the name suggests, is open 24 hours a day, seven days a week, and every day of the year with nonstop security. The open schedule ensures you have no excuses not to get in shape—unlike its competitor, Nevertime Fitness, which only opens its single Barrow, Alaska, location during solar eclipses.
With machines set up in rows to encourage competition, many ordinary gyms cater to men's bodies and psychology, right down to the urinals that were "accidentally" installed in the women's locker room. At Curves, you'll move around a circuit of hydraulic-resistance machines that have been designed to work with women's bodies and promote weight loss, protect against osteoporosis, and deal with arthritis. An experienced trainer is always nearby to help manage your machine-maneuvering and your muscle-making. Instead of fiddling with weight stacks and losing your momentum, the hydraulic machines use your body weight and fitness level to create resistance that matches your abilities, decreasing the risk of soreness or injury. Because traditional lift-and-lower motions create bulky muscles, each machine uses push-and-pull motions to create toned, lean muscles perfect for crushing a grapefruit without looking like you can.
Rugged Strong Athletics' owner Corey Gill espouses a simple philosophy of exercise: general physical preparedness. He believes that the human body should be able to climb, run, jump, and lift to meet any challenge the world throws at it, for instance a job interview with an obstacle-course portion. Gill's bare bones gym?a simple collection of essential equipment?matches this straightforward goal. Therein, he provides personal coaching for every student, helping them change their lives as he once changed his own, shedding 40 pounds and overcoming four strokes through dedication to fitness.