Disguises outfits soon-to-be alter egos with a plethora of costumes, wigs, and accessories for celebrations and theatrical performances. Modern women can transform themselves into Victorian ladies with outfits that embody the lacy frills, parasols, and steam-powered tea hats of that era. Halloween costumes lend aspiring zombies, vampires, and skeletons a freshly undead look, perfect for terrifying groups of cartoon ghost hunters in disused fairgrounds, and fans of the Star Wars franchise can don getups such as a full Darth Vader suit, a Jedi cowl, or Stormtrooper armor.
Catrina Hull has not only been gifted with an artist's touch—nail polish being her medium—but fate has also bestowed her with the gift of gab. Within Salon West, the personable technician treats acrylic and natural nails to Shellac, glitter, and other polishes as she cheerfully chats up her clients, learning about their lives and, hopefully, making a new friend in the process. Though she's ever-friendly, Catrina is more than happy to soothe skin with paraffin and callus treatments while her clients talk on the phone or listen to their iPods. She also packs up her paints and brings her nail services to senior citizens, busy businesswomen, and other clients in their homes, offices, and blanket forts.
Laka Manicure Express, with its original outposts in Israel, caters to busy women in two ways. First, with its signature treatment: technicians shape and polish the nails on fingers and toes in just 20 minutes. Second, with its location: shoppers find each Laka Manicure Express station at their mall, in the open air and not closed up in a tiny nail salon or under their hairstylist's bed. These technicians shield nails with Laka's exclusive line of polish, boasting around 130 shades, which usually need just one coat.
At Nail Club & Spa, a full-service nail salon for men and women, a licensed staff welcomes guests to sit at one of many manicure stations or to lounge in a row of pedicure chairs. Their chairs are no traditional thrones, partly because they aren’t in a castle with 400-year-old priceless artifacts called the king and queen. Instead, their thrones are equipped with massaging capabilities and pedicure baths that have disposable liners and fresh water, keeping bacteria at bay. The staff further tends to appendages by polishing nails from a palette of more than 100 colors, whose chemical odor doesn't linger thanks to the spa’s well-designed ventilation system. Additionally, the Nail Club & Spa team pours complimentary drinks, turns on a flat-screen television, and renders a number of skincare services in private rooms.
After appointments, some of stylist Melina Cruz's clients strut confidently out the door, while others pose for the camera for photo shoots and fashion shows. Prepping models for professional photo shoots has allowed Melina to stay current on the latest style trends, and to transfer that knowledge to her regular clientele during her signature cuts, hair coloring, and keratin treatments.
Ulta's licensed staff, which partakes in ongoing training to keep skills sharp, creates customized looks and expert image enhancement using acclaimed beauty products. Like a loaf of bread in a space shuttle with a broken sunroof, hairstyles can grow stale between salon visits. A 45-minute coif-cultivation session, in which the stylist takes into account face shape and lifestyle, energizes follicles and forges a salon-fresh look. In the one-hour Dermalogica facial, an aesthetic augur examines skin in order to customize a course of cleansing, toning, and moisturizing session with Dermalogica products. The treatment leaves skin impeccable, like a recently buffed and oiled slab of marble.