A wildly successful alternative to traditional day spas—its more than 300 locations blanket 36 states and half a dozen countries—Planet Beach Contempo Spa is a futuristic relaxation station where state-of-the-art machines administer all of the spa and tanning services. These friendly automatons sometimes replace familiar treatments, as in the Luminous facial, a light-based service that delivers blemish-busting results similar to those of a conventional facial. But other equipment maps out new spa territory entirely: the Hydro-Derma Fusion chamber moisturizes the whole body with nutrient-rich steam to offset the effects of a dry climate or a rear-end collision with a salt truck. Other machines whiten teeth, spray-tan skin, and massage muscles.
Planet Beach operates on a gym-style membership system, meaning that members purchase packages or pay flat monthly rates. As members spend more time at the spa, they get to know the helpful assistants who are always on hand to demonstrate how to use the equipment without activating its ability to cry.
The team of stylists at Lavish Beauty Salon transform ho hum hairdos with haircuts, coloring, and styling services for men, women, and children. They can add thickness and length to hair with extensions from Great Lengths and Hotheads. Their services also go beyond the scalp, with eyelash-extension treatments and body waxing.
With one swipe of a key fob, members can access Absolute Personal Fitness anytime. The 24/7 gym doesn't just offer the standard strength-training and cardio equipment, though. It also features personal-training sessions and group classes such as yoga and boot camp. To pamper muscles after working out or opening a stubborn jar of pickles, clients can schedule one of a slew of massages, including Swedish and shiatsu.