A psychology doctoral student and Emmy-nominated actress, Ashley Peldon, founder of Starring…! Fragrances, turns organic ingredients into nose-pleasing scents. After analyzing the responses to an online survey, Peldon infuses each personality fragrance with hints of the wearer’s favorite color, season, and phobia. Customers can build a sweet custom fragrance from a frosted-cupcake essence or bask in a honey-scented magic potion to woo an entire apiary. The Crossover Act perfume lures nostrils with a white-chocolate aroma, and The Indie Movie Star brims with juicy notes of peach and coconut. Whether ordering a custom perfume or a previously imagined scent, shoppers can choose between a skin-friendly oil foundation and an alcohol base sourced from organic grapes.
In addition to crafting olfactory delights, Peldon protects skin and the environment with bath-and-body products that eschew parabens. Rosehips tango with jojoba oil to form three-in-one shower gel, which doubles as an organic shampoo and bubble bath. Instead of shielding underarms with foil, customers can let the veggie-based enzymes of Pit Stop deodorant deflect odors without aluminum.
In a brightly lit studio surrounded by leafy plants and colorful wall art, Epitome Salon's expert aestheticians spruce up skin and clarify faces using Ayur-Medic beauty products. Faces dulled from anteater impersonations can de-stress and distill themselves of impurities with an Epitome facial, which employs an oxygen-infusing concoction that's suitable for most skin types, except those that are acne-prone. Alternatively, the microdermabrasion starts with a thorough cleansing before scrubbing away stagnant cells. Finally, faces are festooned with a calming mask and a moisture treatment to leave skin as new and youthful as a freshly hatched dolphin cub.