The Wisconsin Badgers have appeared in the Rose Bowl every year since 2010, and Badger Trips of Wisconsin has ensured that more than 1,000 Wisconsin football fans have been there to represent Madison in person. This year, with the Big Ten conference champions set to clash with the Stanford Cardinal on New Year’s Day, Badger Trips fulfills what has become its annual duty by organizing luxurious travel packages to Rose Bowl Stadium in Pasadena. Along with tickets to The Granddaddy of Them All, the packages include customizable necessities—including airfare and hotel stays—and extra perks such as transportation to Rose Bowl events, which means fans won't need to rent a car or hitch a ride on Bucky Badger’s shoulders to get around.
When swimmers plunge into either the warm-water or lap pools at Pinnacle Health and Fitness, they might feel as if they’re relaxing in the ocean. That’s because the pool isn’t pumped with harsh chemicals—instead, the staff maintains a salt water system. And rather than restricting themselves to swim lessons and laps, the staff leads aquatic group exercise classes, aqua-based boot camps, and even personal-training sessions in the pool.
Their array of on-land fitness activities includes boot camps and group exercise classes such as kickboxing-based TurboKick, Zumba, and TRX Suspension Training.
Travis, Pinnacle Health and Fitness’s on-staff dietician, buttresses fitness routines with nutritional guidance. Personal trainers also assist patrons who want to get fit, lose weight, or focus on specific goals such as triathlon training, volleyball conditioning, and finally winning the egg-and-spoon race at the next family reunion. After workouts, members can reward themselves with a trip to the sauna or steam room, pick up a smoothie from the juice bar, or retrieve their offspring from the childcare center.
The club keeps visitors fit with group exercise classes, personal training, and aquatic activities in indoor and outdoor pools. Specific classes vary by location, though each hosts cycling, yoga, and Pilates. The 24-hour Harbor location caters to muscles with 160 classes per week, including youth classes in swimming, sports, and ballet.
Since 1963, this full-service salon located inside the Madison Area Technical College has been helping future hairstylists hone their skills under the supervision of licensed instructors. At 1,200 square feet, the salon is well equipped to handle all manner of salon services, from basic haircuts and permanent waves to facials, waxing, and nailcare, all performed by enthusiastic students eager to show off their talents on real customers instead of reluctant teacher's aides. Customers can rest assured that all services are backed by a guarantee and can be redone to satisfaction within five days, and a range of high-quality styling products available at 10%–30% below their normal retail price helps ensure any new style can be easily sustained at home.
The techniques that Lauren Birkel imparts to her trainers are the same ones she used on herself while preparing for and completing the rigorous Ironman World Championships in 2005 and 2011, as well as the France-held International Triathlon Union Long Course World Championships in 2007. With this history of achieving difficult goals, Birkel knows how to inspire students without commissioning a band of rabid coyotes to chase them while they run.
She and her many cotrainers use these thoroughly tested methods of motivation to push students toward healthier lives in one-on-one, small-group, and large-group training sessions. She decks out her indoor studios with all the necessary equipment for personal-training sessions and isn't afraid to lead all-outdoor boot-camp academies in the heat or rain.