Sake of Self is about the client. We are here to facilitate changes in behavior that might be negatively affecting life. We also are here for those in pain. Hypnotherapy is used throughout the world to help cancer patients, burn victims, chronic pain suffers. Most of all we are here to help you become the best you can be.
For 65 years, Jim’s Fallbrook Market's friendly and knowledgeable staff has guided shoppers through a superior selection of deli, dairy, and produce to stock locals' pantries with flavorful comestibles. Carnivores can regale in Jim's extensive bevy of meats sliced and diced by seasoned butchers who serve up Harris Ranch carne asada ($8.99/lb.) and savory portions of stuffed pork chops ($6.99/lb.). With fresh seafood delivered daily, shoppers can eschew edible top hats and dress up a dull meal with ahi tuna ($11.99/lb.), farm-raised salmon fillets ($13.49/lb.), or large scallops ($13.99/lb.). Finish off gastronomical bundles with a bottle of wine hand-picked from Jim's extensive wineporium packed with nectars from international lands (up to a $15 value). Patrons can opt to flood the palate with thirst-quenching droplets from a bottle of Midnight Cellars cabernet sauvignon ($11.89) or let the Queen of Hearts pinot noir trade poker tips with a gambling tongue ($12.49). Although not included in this Groupon, feasts can also be supplemented with offerings from Jim's deli, barbecue, and beer assortments.
The Deluca family has always had seawater in its veins. In 1898, Naples native John Deluca settled in the port city of San Pedro and began to support his family as a fisherman. His oldest son, Jack, soon acquired a similar passion for the ocean—as a young boy he pulled lines at the docks and learned to fillet fish. By the age of 21, Jack co-owned State Fish Company with his friend and future brother-in-law, Gerald Cigliano. Jack went on to work for a decade at L.A. Fish & Oyster. He decided to branch out on his own in 1939 and set up a shop at the end of the Santa Monica Pier with his younger brother, Frank. Santa Monica Seafood Company was born.
Jack and Frank would grow the company for more than four decades, selling fish to famished tourists before selling fish to some of the top area restaurants, moving to a larger location to match their success. Their cousins and nephews would eventually purchase the company and expand it to new facilities in Orange County, Costa Mesa, and Las Vegas, with a corporate headquarters in Rancho Dominguez. The headquarters boasts a marine tank system that holds 12,000 pounds of live crustaceans, or one bodybuilding mermaid and all her weights.
Today, the four-generation family tradition continues at retail stores with cafés and oyster bars in Santa Monica and Costa Mesa. As part of their commitment to quality and respect for the sea, they work closely with organizations such as the Monterey Bay Aquarium and FishWise to help develop their research and educational programs.
Novel Cafe puts an elegant twist on the café experience—the tastes are always sophisticated, organic, and internationally inspired. Crisp salads arrive topped with grilled chicken and candied walnuts or roasted beets and goat cheese. Wraps are rolled with black beans and housemade pico de gallo or seared ahi tuna and wasabi spread. Some locations even serve dinner entrees, including roasted duck and rib-eye steaks, as well as microbrews and imported beers on tap. Espresso drinks, freshly squeezed juices, and organic, imported coffee and tea are on hand, too, to complement the eclectic flavors.