In his first design for 5 Wits, Mathew DuPlessie channeled the fedora-wearing, whip-cracking swagger of Indiana Jones. Called Tomb, this interactive entertainment experience threw its participants into ancient Egypt to solve riddles and clues from a supernatural pharaoh. Since then, DuPlessie, a graduate of MIT and Harvard Business School, has opened up two new adventures that combine the immersive special effects of a Hollywood movie with the interactive role-play of a video game. "It's hands-on entertainment," the former designer for Disney World and Universal Studios told the Patriot Ledger, "that forces people to get off their rear end."
Thus far, all of his adventures have worked to immerse the mind and the senses—the Shakespearean origins of the company's name. Taken from Much Ado About Nothing, "five wits" refers to the Bard's nod to memory, imagination, fantasy, common sense, and estimation. Though the scenarios are meant to thrill and challenge players, none are meant to frighten, nor are they designed to be beyond the reach of those with average physical ability and psychic powers.