A wildly successful alternative to traditional day spas—its more than 300 locations blanket 36 states and half a dozen countries—Planet Beach Contempo Spa is a futuristic relaxation station where state-of-the-art machines administer all the spa and tanning services. These friendly automatons sometimes replace familiar treatments, as in the Luminous facial, a light-based service that delivers blemish-busting results similar to those of a conventional facial. But other equipment maps out new spa territory entirely: the hydro-derma fusion chamber moisturizes the whole body with nutrient-rich steam in order to offset the effects of a dry climate or a rear-end collision with a salt truck. Other machines whiten teeth, spray tan skin, and massage muscles.
Planet Beach operates on a gym-style membership system, meaning that members purchase packages or pay flat monthly rates. As members spend more time at the spa, they get to know the helpful assistants who are always on hand to demonstrate how to use the equipment without activating its ability to cry.
Knockouts Haircuts for Men amps up the classic barbershop experience with a lavish, sports-themed approach to men's styling that has been featured on Today and CNBC's The Big Idea with Donny Deutsch. At a still-growing number of locations throughout the country, the company's all-female staff of stylists quarterbacks a full playbook of services ranging from bare-essential to spa-worthy. First and foremost, they clip shaggy locks, but they also administer facials, manicures, massages, and waxes. Complimentary beverages are included with every visit, giving patrons something to sip on while watching a sports game on TV or contemplating how they would fend off a lion using just a comb.
The massage therapists at Horizon Massage and Wellness have noticed something over their more than 18 years in business: an increase in stress among their patients. They do their best to counteract this rising tension with soothing handiwork in styles that range from gently relaxing Swedish massage to prenatal massage to the intense strokes of deep-tissue massage. Not only working out of their Dallas-area locations, staffers occasionally travel to local businesses to perform 15-minute massages on especially rigid office chairs.
The staff at Styles of India focuses solely on the art of hair removal to shape brows and remove unwanted fuzz across the entire physique. An ancient technique, threading makes use of pure cotton strands, rolled and lifted along the face and eyebrows to remove hair in a straight line—ideal for eyebrows or sculpting sideburns into the style Benjamin Franklin sported: lightning bolts. The technicians at Styles of India are also adept with wax, removing unwanted hair from legs, arms, and bikini lines.
Luanne Green and the team at Permanent Makeup Artistry and Restoration Massage work to help beauty stand the test of time by offering a range of permanent and semipermanent cosmetic procedures. They imbue faces with lasting beauty during permanent-makeup appointments, as well as airbrush-makeup sessions that apply cosmetics via a fine mist. Luanne and her team work with myriad shades, and allow clients to custom-blend their own colors for looks that are as personalized as monogrammed bathrobes. The staffers can also remove unwanted tattoos with saline or fade products, or reduce the appearance of scars with micropigmentation color camouflage or dermarolling.