B&S Fitness Program is composed of four different fitness-related branches, all of which are overseen by cofounders Brandi and Steven Dion. At North Shore Boot Camp Company, Brandi and Steven, along with their staff, lead indoor and outdoor boot-camp classes at locations across Massachusetts. On the track, they coordinate marathons and triathlons throughout the year for B&S Event Management, and hit the races themselves as part of a running team called SpiderOne Racing. Since every team needs a home base, the duo also operates B&S Sport Science, a 10,700-square-foot facility devoted to research- and technology-based services such as ACL rehab and personal training.
A power-flow yoga studio and life-coaching center, Ajna Yoga Center is all about awareness. This awareness is about the mind as much the body—each yoga class, though an athletic workout, starts and ends with mind-body awareness practices. These are meant to bring self-awareness not only to the practice of yoga, but also to students’ overall lives. The center’s life coach uses compassion and guidance to help clients reach their full potential. In addition to regular weekly yoga classes, students can also learn the basics of heated, power-flow yoga at an eight-week workshop.
Despite many obvious differences, new yogis and fighter pilots share a common fear: turning upside-down for the first time. At Yoga Sakti, however, instructors have installed a yoga wall that acts as a fail-safe for students who want to practice their inversions. A system of straps and props support pupils as they attempt advanced postures or strive to overcome physical difficulties, such as back problems. An aid for beginners and experts alike, the wall also acts as a symbol of the large studio's welcoming, encouraging atmosphere.
When they aren't manning the wall, yoga instructors lead classes in a wide variety of styles, from heated Vinyasa sequences to mellow gentle-stretch sessions or even mellower Nap in Your Parked Car seminars. Variety is a major theme running through the gym's curriculum: TRX routines bookend spin classes and ballet-barre workouts or combine with kettlebell swings to form one of several combo classes. For a more meditative visit, guests can explore the onsite wellness center, where massage, acupuncture, and hypnosis therapy aim to calm the mind.
Bikram Yoga Danvers' hot yoga sessions are sweaty and intense?but that doesn't mean beginners should be intimidated. The team encourages first-timers to take breaks whenever they need to, and to consider their first class a success if they can manage to stay in the studio for the full 90 minutes. More seasoned yogis, meanwhile, set out to conquer the entire Bikram sequence, which is comprised of 26 hatha poses and two breathing exercises. The poses, often named after cute animals like rabbits and tortoises, have benefits that go way beyond cute. Some improve balance, for instance, while others massage internal organs, saving practitioners the hassle of sending their spleens to massage school.
To help women achieve their fitness goals, the certified personal trainers at Get In Shape For Women focus on four areas: weight training, cardio training, nutrition, and accountability. In small group sessions, trainers modify exercises to suit up to four ladies' fitness levels, beginning by calibrating strength-training sessions—such as free weights, lunges, and squats—to each client's abilities while still ensuring they are challenging themselves. Then comes high-intensity cardio interval-training sessions in which trainers encourage exercisers to achieve optimal results on the treadmill or elliptical.
The trainers supplement the group workouts with nutritional planning centered around the concept of eating six small, balanced meals six days a week. They set aside the seventh day as a "free day" for a bit of indulgence, be it eating a favorite sweet or lusting openly after bacon. To hold their women accountable, trainers talk nutrition on the floor during scheduled appointments, and the ladies' progress toward reaching their goals is measured by trainers each week.