Within the onsite optical lab at each Eyeworks location, opticians perform virtually any act of optical alchemy, whether forging new bifocals, mending bent or broken frames, or glazing lenses in protective coatings that cut down on glare and scratches. Armed with a knack for style, opticians cull from the stores' collection of designer frames—including popular models from Dakota Smith and Lafont and exclusive lines from Soho and Okki—to match each customer with a look to suit their personality and facial structure. Before either can get to work, however, optometrists conduct comprehensive eye exams, helping patients maintain healthy, focused vision by honing new prescriptions and diagnosing potential diseases such as cataracts or early-onset googly eyes.
Husband and wife team Andy and Gazal Tabrizipour started Atlanta Vision Optical because of dissatisfaction with the low-quality lenses they’d found elsewhere. “When typical one-hour shops make lenses,” explains Andy, “they add the non-scratch coating afterward, which tends to peel and come off.” Rather than adding the coatings onto the surface of the lens, Atlanta Vision’s own private lab custom crafts each lens with the coating blended into the material itself. The scratch-resistant properties then become part of the lens.
Inside the boutique, guests meander among shelves of frames from brands including Hugo Boss, Chanel, Tom Ford, and Sama. Soothing music and aquamarine walls give one the feeling of having wandered into a spa or the relaxing room that scientists have to keep Mothra in. Mahogany-trimmed furniture cradles patrons, who sip coffee or tea or chat with opticians and specialists about frame design. The team is trained in-house, and their style-savvy eyes can also select frames befitting each individual’s facial shape or proclivity to whip off sunglasses and shoot a suave glance straight into the nearest camera.