Amavi Salon opened in 1992. Since then, it has cultivated an inventive approach to haircare the staff calls "fortetherapy." While their menu of services looks deceptively similar to what one would expect at most salons, their guiding philosophy is different. Fortetherapy refers to the staff's efforts to put the health and integrity of clients' hair at the forefront of every treatment, even if it means flying in the face of industry trends. Their entire selection of products is plant- and botanical-based, lacking aniline dye, ammonia, and all the other things Dr. Doom drizzles on his salads. Amavi Salon's color products, specifically, squeeze a salutary dose of ceramide silk proteins, aloe vera, avocado oil, and anti-oxidants into each application.
Fantagio Spa doesn't feel like a spa as much as it exudes the air of a Middle Eastern palace. Potted palms and other tropical plants gently sway with each robed guest that shuffles by, as sand-colored brick and pyramid-shaped awnings remind them of an Egyptian pharaoh's quarters. In this palatial space, guests bask in soothing facials and mani-pedis, while treating their statures to tranquil massages and body wraps. Chocolate mud treatments awaken the body's senses and uncontrollable urge to nibble on its own arm with antioxidant-packed dark cocoa. Spa packages, meanwhile, combine facials, massages, and mani-pedis for up to four hours of blissful pampering.
The professional waxers at Spice Salon upend unwanted hair with warm wax and a soft cloth during treatments administered at the chic, full-service salon. Mustaches borrowed from cartoon villains slink away in defeat alongside their chin and eyebrow counterparts. Full face waxing frees entire façades from unwanted hair or years of overgrown ivy, and customers who opt for the Brazilian can saunter beachside confidently.
Beyond Hair Salon and Spa stays true to its name with an array of services that beautify tresses as well as fingers, faces, and other areas that aren’t traditionally classified as hair. In the salon—which was featured in an episode of the television show _Tabatha's Salon Takeover_—stylists enliven locks with haircuts and starburst highlights or outfit heads with custom wig caps, full weaves, and lace-front wig infusions. In addition to revamping ‘dos, the spa staffers coat fingernails and toenails with Gelish polish, dress up faces with professional makeup applications, thread eyebrows into neat arches, and refresh complexions with facials.
On Wednesdays, the staff focuses their pampering efforts on mothers with their Mommy Makeovers, treating the spawn-saddled ladies to a manicure, hair styling, and eyebrow waxing or threading.
Talented hairstylists Danni, Renee, and Naeemah run the show at South Jersey House of Beauty, where they reinvent their customers’ looks with chic haircuts and color treatments. After discussing style goals with the client, the trio will get work, either snipping off split ends or revamping hues with full color treatments or luminous highlights. They skip the scissors all together while applying extensions, straightening hair with relaxers, or creating simple press and styles.
Salon Terranova lets clients relax during high-quality salon and spa treatments. Great Lengths hair extensions and hair dye in a kaleidoscope of colors help revamp hairstyles. On the spa side of the business, aestheticians cleanse, exfoliate, and apply a mask using USDA organic products from Niko. Additionally, manis can be finished off with chip-resistant gel polish or artistic designs.