Launched more than three decades ago, Site for Sore Eyes now operates in more than 35 showrooms throughout the Bay Area. Staffers at every location share their dedication when pairing customers with head-turning eyewear and contacts. The company offers a $25 warranty that secures all of its products, replacing broken frames for free and furnishing half-price replacements for glasses that are lost, stolen, or transformed into an acorn squash. In case eyes require prescription tweaks, each shop sits next door to California-licensed Sterling VisionCare doctors of optometry.
Under the direction of Dr. Paris E. Royo, a board-certified ophthalmologist and refractive surgeon, the staffers at Royo Eye and Laser Center dedicate themselves to bringing the world into focus for their clients. They bring years of experience to every service, from basic eye exams to more intensive procedures such as LASIK, reconstructive surgeries, and implanting 3-D glasses. After meeting with doctors, patients can browse an optical department that sells name-brand frames or tend to the rest of the face with cosmetic services, including Botox and dermal fillers.
Dr. William Ellis sharpened his corneal crafting skills at the side of Professor Syvatslov Fyodorov, the father of modern radial keratotomy, and has since completed more than 50,000 LASIK procedures in his career. With a keen focus on personal attention and individual patient needs, he performs every laser vision surgery at all six Ellis Eye & Laser Medical Center locations, relying on an armory of advanced technology to map eye terrain, correct vision, and prepare patrons to work as a chameleon’s parole officer. Further showcasing his knowledge on the subject, Dr. Ellis has written a medical textbook on eye surgery entitled Keratotomy Surgery for Myopia, Hyperopia and Astigmatism.
With locations in 13 states across America, Stanton Optical helps clients from Georgia to California achieve better vision with prescription glasses, sunglasses, and contacts. Its shelves are stocked with more than 3,000 frames and sunglasses from high-end brands, including Coach, Calvin Klein, and Armani. Full-service onsite labs help optometrists immediately craft glasses and clone monocles without the delay of sending eyewear elsewhere. Eye exams are performed by independent eye doctors conveniently located within or adjacent to Stanton Optical stores.
More than 4,000 styles of designer frames—many exclusive to the region—stand ready for visitors' perusal at Eye Designs Optometry. Styles from Fendi, bebe, Chanel, Oakley, and other well-known brands number among the vast selection of frames. Eye Designs offers more than just glasses, though. It is staffed by 10 able and experienced optometrists who perform computer-assisted eye exams and LASIK consultations, among other services.
Skaters fly over the double-pocket bowl and full street-skate course custom-built outside Surf & Skate, and visitors inside try on apparel in themed fitting rooms with beaches, snow, and street scenes. Custom-designed countertops showcase styles reflecting from various local artists, such as urban graffiti and whimsical mosaics. Atop the counters rest skate, wake, surf, and snow gear from brands including O'Neill, Roxy, and Unit, whereas boards designed for surfing, skating, and practicing medicine line the walls alongside bikinis and snow pants. Owner Bob Mitchell opened Surf & Skate in 1981 to supply local skaters and surfers, eventually expanding his shop to supply wakeboarders and snowboarders. Team members are each skilled in at least one or two extreme sports and possess in-depth knowledge about all products. Surf & Skate also hosts events at its skate park, such as the 2010 Volcom Brand Jeans tour, which featured pro skaters, and summer-night sessions with skate shows and barbecue fare. The skate park is open for use for all skaters who have the proper equipment and sign a waiver at the store.