Thousands of fashionistas flock to StyleFixx Premier Shopping Events to meet up-and-coming independent fashion designers and browse the latest styles. This year’s displays include the 2012 lines of Hivernage NYC, Bling Boutique, and Cimber Designs. In between shopping sprees, attendees may relax with complimentary beauty treatments such as hair services by Dellaria Salons, makeovers by Virginn Pure Mineral Makeup, and body wraps by good-natured mummies. Once pampered, refreshed guests mingle while sipping free cocktails and munching on samples from Finale Desserts and Haru Sushi, and each partygoer receives a StyleFixx Swag Bag loaded with product samples.
Founded to commemorate local US veterans, Lowell Memorial Auditorium's imposing, neoclassical exterior is ringed with inscriptions immortalizing famous generals and pivotal battles throughout the years, including Bunker Hill, Gettysburg, and San Juan Hill. The venue's history hasn't been all serious, however?in its early years, shortly after Word War I, its most popular event was the weekly Bingo game, which often attracted up to 3,000 participants and prompted Life to call Lowell a "natural Bingopolis." The decades following saw everything from conventions and civic affairs to performances by Benny Goodman and the Golden Gloves boxing tournament. By 1979 the building was so worn down from floods, hurricanes, and economic depression that it necessitated a major renovation to bring it into the modern era. Today, its stage is fit for Broadway-scale shows, the behind-the-stage balcony is gone, and air conditioning protects against summer heat and litigious snowmen.
The Brattle Theatre’s screens have been glowing with an eclectic slate of films since 1953, but its cultural legacy stretches back to 1890 when it first opened as a live theater. Its productions seemed destined to eventually intertwine with the burgeoning Hollywood industry, and today, the venue keeps its artistic roots alive by showing a full roster of classic, foreign, and independent movies. The cinema-savvy staff frequently bundles pictures into special repertory series—past programs have centered around a vast array of topics, ranging from tributes to Greta Garbo and Ingmar Bergman to a series of documentaries on Clark Gable's mustache. To bolster the cinematic experience, moviegoers snack on locally-made concessions including traditional box office candy as well as baked goods and beer.
Flagship Cinemas showcases new-release films in 11 theaters peppered across seven states, equipping each of its 103 screens with stadium seating and digital surround sound. Beyond providing family-friendly entertainment for more than 15 years, Flagship Cinemas strives to maintain a reputation as the "neighborhood theater" by ensuring each location has a presence in its surrounding community through contributions to local organizations. Flagship Cinemas also builds camaraderie with customers by offering free birthday visits and distributing fanatic cards, which guests can use to earn rewards such as free film tickets or an autographed photo of their favorite usher.
Chunky's Cinema Pub has been mixing the polished glimmer of modern technology with the gauzy glow of yesteryear for almost two decades. Eight screens mingle first-run blockbusters with themed throwback classics catering to children of the ’50s or ’80s. There, in the glow of the previews, is another testament to the melding of time—a contemporary dinner-and-a-movie setup brings with it the nostalgia of old-school drive-ins. Instead of traditional cinema chairs, individual cushy Lincoln Continental surround communal dinner tables, and the seats roll and recline to let guests maximize their comfort and customize their sightlines as they catch the onscreen action and pretend to be backseat drivers. At their tables, American pub snacks and entrées from the extensive menu spread out, combining movies with burgers, quesadillas, and steak tips.
While the theater blends old with new, Chunky's Bio Truck zooms into the future with a gas tank full of the 100% trans-fat-free canola oil used for cooking in the kitchen. The bio-fuel reduces the truck's greenhouse emissions and helps to decrease its carbon footprint, spreading an eco-conscious message to the community.