Since starting his business in 1988, Dr. Dennis Gaeta has honed the vision of more than 18,000 active patients. He makes each pair of eyeglasses himself to ensure the accuracy of the prescription, which can be presented in digitally processed lenses, no-line bifocals, and Transitions lenses that adjust to the amount of light both outdoors and inside the car. These lenses get fitted into fashionable frames from brands such as Bellagio, Mandalay, and Modern Optics.
The staff at Jean Therapy outfits women in denim from renowned brands such as Hudson, Miss Me, and Seven for All Mankind. The denim, which envelops bottom halves or fashion-forward arms size 0–12, is often stylized with touches such as patterns or embellished pockets. Denim gurus work to help patrons find the right type of fit for the right type of person. Shoppers can build complete ensembles with the boutique's selection of patterned tops and colorful jewelry.
FansEdge bestows sports enthusiasts with a selection of more than 1 million officially licensed NCAA, NFL, NBA, and NFL products to proclaim team loyalty. Cubs fans can brandish a personalized jersey ($99.99), and time-displaced youth can bask in the familiar glow of a Baltimore Colts Johnny Unitas T-shirt, emblazoned with an original logo ($21.99). Bulls fanatics can enshrine their laptops in bold Chicago colors inside a 15-inch laptop sleeve ($39.99) or seat a workplace mouse atop a Bulls graphic mouse pad ($9.99). Not content to outfit people and electronics alone, FansEdge also carries a selection of mantelpiece collectibles, including signed football helmets and the costumes of retired mascots.
Inside Ultimate Exposure Tanning Centers' 30 Chicagoland locations, a full lineup of UV- and spray-tanning equipment infuse skin with a healthy summer glow year-round. Individual sessions in the automated spray-tanning booths—such as VersaSpa—or UV beds gild bodysuits for nights on the town, and unlimited monthly packages fashion a continuous golden hue previously only available to sunbathing satellites. The salon stocks a variety of tan-accelerating lotions from Swedish Beauty, Australian Gold, and Designer Skin, which deepen bronze hues and moisturize skin to fashion a long-lasting radiance.