As a 23-year-old junior, Tom Hatten didn’t spend his evenings at the raucous parties or ice-cream socials associated with college life. Instead, he’d spend the waning hours of his evenings waiting by the dryer for the last batch of towels before collapsing into bed. In the morning, he would lug them to Mountainside Fitness, the gym he opened as a student that he has thrown all his energy into maintaining ever since.
Today, the humble 4,800-square-foot space has bloomed into nine gyms that average a sweeping 41,000 square feet. Tom’s vision of creating a friendly neighborhood gym that greets each guest with a warm towel underscores every decision he makes for the different locations, from the colorful kid-care spaces to the entertaining group fitness classes. Personal trainers plan regimens tailored to each client, helping them lose weight, build muscle, or target the muscles that will help build a better golf game. Clients can create their own routines with the help of cardio and weight machines, or explore the different amenities at each location, such as saunas, rock-climbing walls, and indoor basketball courts.
Pain can come in many forms, and Simple Cure Massage Therapy's single remedy works to address them all. The massage clinic's skilled therapists help adults, seniors, and even children to find relief from pain due to physical injury, overworked muscles, or stress from feuding with imaginary best friends. The massage therapists customize each treatment to accommodate clients' rehabilitation goals and problem areas, and they use massage techniques including lava stones, trigger-point therapy, and deep, targeted kneads. The clinic's staff also holds sessions where clients can learn relaxation techniques that they can self-administer, including stretching, hot and cold therapy, and self-hugging.
Along with a wide variety of massage techniques, Simple Cure Massage Therapy offers many customized skincare treatments. Technicians carefully analyze clients' skin in order to create an effective skin treatment, customized to a client's individual needs. Facials address a multitude of issues including acne, hyperpigmentation, and signs of aging. After skin has been pampered, technicians can also remove unwanted hair from the face.
Fuchsia lives up to its incandescent name: its hot-pink walls vibrate under shimmering chandeliers. The pink ceiling curves and cuts away to expose industrial chrome pipes reflecting the script of a neon fuchsia Fuchsia sign. Profiled by ABC's The Revolution, Good Morning Arizona, and magazines such as Everyday with Rachael Ray, the spa pampers its guests so thoroughly, it's earned a spot on Gayot's list of Top 10 Value Spas in the world.
Visitors call in or make online appointments to be bundled in body wraps, receive custom facials, or spruce up their nails. Massages take place in private suites where customers can tune into their own iPods, and hair-removal services prep parties for windstorms in velcro factories. The spa also contains a blow-dry bar, a makeup-artistry station, and shelves and racks of boutique apparel, accessories, and skincare products.
A wildly successful alternative to traditional day spas—its more than 300 locations blanket 36 states and half a dozen countries—Planet Beach is a futuristic relaxation station where state-of-the-art machines administer all the spa and tanning services. These friendly automatons sometimes replace familiar treatments, as in the Luminous facial, a light-based service that delivers blemish-busting results similar to those of a conventional facial. But other equipment maps out new spa territory entirely: the Hydro-Derma Fusion chamber moisturizes the whole body with nutrient-rich steam in order to offset the effects of a dry climate or a rear-end collision with a salt truck. Other machines whiten teeth, spray tan skin, and massage muscles.
Planet Beach operates on a gym-style membership system, meaning that members purchase packages or pay flat monthly rates. As members spend more time at the spa, they get to know the helpful assistants who are always on hand to demonstrate how to use the equipment without activating its ability to cry.
Doctor of Chiropractic Radman Rahiminejad and his team of nine other chiropractors work to correct spinal misalignments with treatments that may include spinal decompression, physical therapy, soft-tissue massage, or a combination of all three. Massage therapists also soothe everyday stress by tapping out Morse code lullabies to spinal columns, using techniques that increase circulation and preempt future tension or pain. Weight-loss plans may utilize HCG or B-12 injections to aid in the inch-whittling process, while specialty lab testing can check for other issues such as hormone imbalances or food allergies. BackFit Health + Spine is an integrative practice, with a team of board-certified chiropractors, physicians, physical therapists, and nurse practitioners working together to improve patient health through personalized wellness solutions, including medical weight loss, pain management, and hormone replacement therapy. The Mesa location also now offers spinal decompression.
Though she started her career in a traditional medical practice, Dr. Christine Brass-Jones believes that health is about more than prescriptions and pills. Her current practice at The Center for True Harmony Wellness and Medicine takes into account holistic remedies that factor in the health of the patient's body and mind no matter what ailment is being treated. An experienced staff of doctors and massage therapists offers services to promote a lifetime of wellness, such as women's health, family medicine, and massages. As they treat maladies, perform checkups, and test trivia retention, Dr. Brass-Jones and her associates offer naturopathic remedies for ailments when possible. The variety of treatments the clinic offers includes traditional Western massages as well as Eastern approaches such as reiki, pain-relieving cupping, and facials with Rhonda Allison products.