One of the oldest independently owned mattress discounters in the mid-Atlantic, Home Mattress Center cushions customers’ restful slumbers with first-rate sleeping surfaces from Sealy Posturepedic, Simmons Beautyrest, and Serta Perfect Sleep. Hunt and capture z’s atop a Sealy Posturepedic Slipstream king set ($1,399), count a herd of numerically ordered clone sheep from a Simmons Beautyrest Sondra Plush elite twin set ($1,499), enjoy the slumber that only dreams of Rutherford B. Hayes can provide with a Simmons Beautyrest Aliyah classic queen set ($999), or opt for a firmer bed with the Sealy Posturepedic Diamond Hill firm queen set ($1,299). Home Mattress Center's well-trained, noncommissioned sleep doctors guide customers through the process of selecting an ideal bedroom fixture by asking questions, determining sleep preferences, and administering inkblot tests if necessary.
Though many things have changed on Main Street in Newark, Grassroots Handcrafts has remained an institution. The store, which sells a wide range of specialty gifts, such as bath and body products, candles, women’s apparel, kids’ novelty toys, and home decor, has been in business since 1975. It’s still operated by Marilyn Dickey, who gets help from her two daughters, Kristin and Joanna. Delaware Today gave a shout-out to the store, calling its wares “funky, fun, and unusual.”
New Castle Hardware displays a large selection of products for cleaning, organizing, and maintaining interiors and exteriors of domestic domains. Inner painting projects get a solid foundation with a gallon of Kilz primer ($22.99), boasting a low odor that dries to the touch in about 30 minutes so that painters can apply a topcoat or resume high-fiving the wall in no time. A 16-ounce bottle of Armor All protectant ($7.99) helps shine and fortify automotive rubber, plastic, and vinyl surfaces. Gardeners can irrigate thirsty vegetation with the 25-foot Colorite Swan garden hose ($22.99), featuring a double-reinforced construction that resists abrasion and subzero temperatures, ideal for watering plants or adding an icy windbreaker to an underdressed snowman.
Spa Bellezza has its share of inventive beauty treatments, sure. But it's something called whine therapy that stands out—clients bring a friend, munch on finger foods, sip a glass of wine, and engage in "some soul-felt girl talk." With her masters degrees in psychology and certification as a senior cosmetologist, spa owner Carla knows what she's doing when she organizes events such as these. The community-conscious grandmother earned a degree as a registered nurse and as a licensed cosmetologist as well, backgrounds she distills into organizing two-hour spa parties for girls.
Carla and her staff also focus on individual services. Vanilla, avocado, sugar, and an array of aromatherapy oils comprise the recipes for Spa Bellezza's body treatments. And, a selection of products by Essie, OPI, L.A. Colors, and more attests to the staff's discerning tastes. Facials, mani-pedis, and massages all attract clients to the spa like moths to a hot rod's flames.
Located right near the Pennsylvania-Delaware border, Devon Esthetique's skincare services are so customized they're not even listed on the website. That's because owner Devon Tucker-Kirk, whose own complexion has thrown her a few curveballs, knows firsthand how different everyone's skin is. Aestheticians analyze and diagnose skin types before consulting with clients to create a custom facial with medical- and pharmaceutical-grade products instead of leftover soy-sauce packets. Their aim differs slightly from the typical wellness center: aestheticians seek to provide results first and relaxation second, helping to send a clear message to acne and eczema. The earth-toned wellness studio also pops with colorful floral pillows, which cushion stainless steel, airless jet pedicure chairs as visitors have nails buffed and polished to a perfect sheen before accessing the complimentary healthy snack bar.
Short of creating physical clouds to hold people aloft, Mattress Warehouse stocks almost every imaginable furnishing to help customers catch a few Z’s. Rows of name-brand mattresses from Sealy, Simmons Beautyrest, Serta, and Tempur-Pedic entice customers to replace their worn pad for new bedding, such as a standard mattress, a fluffy pillowtop unit, or a memory foam piece that conforms to bodies. Beyond mattresses, the warehouse also carries an ample collection of box springs, full bed sets with rails and headboards, and even premium futon mattresses that revitalize foldable couches.