Back in 1999, brothers David and Rick Kueber noticed a lag in business at their chain of video-rental shops during the summer months, when no one wanted to be cooped up inside watching movies. The two put their heads together and found a rather unconventional solution to their problem: tanning beds. They installed a new fleet of skin-bronzing machines and sat back as so many clients flocked to their shop that the brothers were forced to open an entire store just to cater to their clients? tanning demands. This was the birth of Sun Tan City. Today, what started as an experimental side business boasts more than 200 locations across 16 states.
The staff at each location maintains a meticulously clean space, where they show clients to UV beds dubbed fast, faster, fastest, and instant. The beds include features such as facial tanners and self-contained air conditioners. Alternatively, clients can opt for the UV-free, automated VersaSpa system, which swathes physiques in a DHA, plant-based bronzing solution. The liquid reacts naturally with skin?s amino acids, creating an even coat as radiant as the high beams on Helios?s chariot within 46 seconds.
In 2002, Glamazon Salon was a one-man show, with owner and color-specialist Jere styling all clients, all the time. Though today Jere?s staff has grown to include four more talented designers, nail technicians, and massage therapists, he?s kept his basic concept intact: an urban salon geared not just toward offering chic hairstyles for all, but also helping the community. Throughout haircut and color services, Jere and his crew draw from a shelf full of environmentally friendly products by brands such as Neuma, Kemon, and Pureology?all of which forgo harsh chemicals and playground name calling. Outside of the salon, the team hosts various community fundraisers in support of organizations such as the Child Abuse Council and Every Woman?s Place.
Sandra Murphy, Glamour Permanent Cosmetics' owner and certified cosmetics specialist, crafts tattooed facial enhancements that mimic the look of makeup, bestowing eye and lip regions with natural-looking fullness and perpetual allure. A team of four safety-certified staffers assists Murphy, each specializing in a particular form of cosmetic enhancement such as eyelash extensions, teeth whitening, and tattoos. Murphy has honed her craft since 2006 and now instructs a 100-hour course designed to certify new permanent cosmetics artists.
The licensed staff at New Image Hair Cutters rehabilitates weathered nails in its beauty-building boutique that is doused in warm lighting and bedecked with colorful foliage. A Shellac hybrid mani-pedi dedicates two hours to dolling up digits and fortifying phalanges with extended-wear polish, which safeguards nail color during clam shucking competitions. After a thorough lacquering, nails bathe in UV light to infuse the polish and ensure that cuticle complexion lasts up to 14 days.
Perfect Brow Bar was born in 2008, when the United States first started embracing eyebrow threading—an ancient method of removing unwanted hair with swift twists of a cotton thread. As the service’s popularity grew, so did Perfect Brow Bar: it now boasts more than 15 locations across the central states. Some patrons report that threading is less painful, causes less redness, and is more precise than waxing, and the method doesn't require any brutal candle killing. In addition to threading, the trained staff beautifies clients with services including facials, eyelash extensions, and henna tattoos.