Owner Svetlana Yanushkevich has spent the majority of her life surrounded by wine. She grew up on the southern peninsula of Ukraine, in a territory renowned for its 2,000-year-old winemaking tradition. After moving to the US in 2002, she built upon that foundation by managing wine programs at prestigious restaurants and earning a diploma from the renowned Wine and Spirit Education Trust in London.
In 2010, Svetlana added "wine-shop owner" to an already impressive résumé when she opened the doors to WineNot Boutique, winner of The Hippo magazines Best Wine Shop in 2011, 2012, and 2013. Today, WineNot Boutique's visitors gather to enjoy tastes from around the globe and, perhaps most importantly, benefit from Svetlana's wealth of knowledge. This year, Svetlana has partnered with local merchants to host a 7-night guided tour of one of the world's most renowned winemaking regions, as well. Collectible wines, artisan cheeses, and gourmet foods parade across the shop's shelves, and wine education events, such as weekly complimentary tastings, let novices ingest loads of wine-related facts without having to eat the pages of their Wine for Dummies book.
Vehicles roll into Nashua Car Wash & Detail Center's 120-foot tunnel of closed-cell foam and soft-cloth washing coupled with high-pressure rinsing before making their gleaming exits on the other end. For a personal touch, car owners can refresh rides in six double-deep self-service bays equipped with high-powered vacuums, or turn their cars over to the center's skilled sanitizers for a detailing session. Technicians wash and hand wax exteriors, clean tires, and apply wheel treatment before evicting grit and grime from interiors with an all-over vacuuming and wipedown for the dash and console, allowing drivers to transport rare dirt collections without fear of contamination.
Though Gateway Hills Health Club flourishes with yoga and spinning studios, group fitness classes, and personal-training sessions, it's much more than a gym. Offering 24-hour access, the health club is also staffed with professionals who are dedicated to helping members achieve their health goals, assisting them with weight management, and helping them build strength and flexibility during hot yoga and hot pilates classes. A new golf simulator offers a year-round locale for golfers to hunt birdies and hone swings across digital replicas of famous courses.
With the opening of its first store in 1989, Eastern Boarder established a foothold in the then nascent extreme-sports category and has since ridden the explosion in popularity of skating, snowboarding, and BMX. Today, at each of its five stores, devotees of these now mainstream sports can find gear, accessories, and apparel by manufacturers such as Volcom, Neff, and Nike. In recognition of its staying power, Snowboarder magazine named Eastern Boarder the Coolest Shop in the Country in spite of several sabotage attempts on its thermostat. The shop also sponsors a pro snowboarding team that’s been acclaimed by the likes of ESPN Action Sports.
Though there are 130 For Eyes Optical stores around the United States, the company still has the heart of a small start-up. Owned and operated since 1972, when a small group of friends started it in Philadelphia, aiming for quality eyewear manufacturing as well as customer service. These same friends, aided by a few family members, still lead the franchise today. They ensure that each location adheres to their original principles and mandates for mustard-colored shag carpets.
In each store, expert independent doctors test clients' visual acuity and general eye health with comprehensive exams. Then, a store associate helps each person outfit their eyes with designer frames by brands such as Ray-Ban, Prada, D&G, and Versace. For Eyes Optical has its own advanced 40,000-square foot optical lab in in Hialeah, Florida, where technicians shape, surface, and coat the lenses to fit each person's exact prescription. After creating the lenses—whether plastic, polycarbonate, or trivex Toughlites—they inspect and fit each into its corresponding frame by hand, a process that ensures quality control and guards against the robots, whose first objective is to hinder our eyesight.