With the opening of its first store in 1989, Eastern Boarder established a foothold in the then nascent extreme-sports category and has since ridden the explosion in popularity of skating, snowboarding, and BMX. Today, at each of its five stores, devotees of these now mainstream sports can find gear, accessories, and apparel by manufacturers such as Volcom, Neff, and Nike. In recognition of its staying power, Snowboarder magazine named Eastern Boarder the Coolest Shop in the Country in spite of several sabotage attempts on its thermostat. The shop also sponsors a pro snowboarding team that’s been acclaimed by the likes of ESPN Action Sports.
For over 25 years, Franklin Block Opticians' two resident eye doctors have pored over eyes, expeditiously filling precise prescriptions in their onsite lab. The staff, meanwhile, curates their frame selection with a keen eye for style, featuring designs from Dolce & Gabbana, Versace, and Armani that keep vision blur-free and adept at Italian accents.
Started in 1961 by Dr. Stanley Pearle, the nationally recognized and trusted franchise now operates in nearly 800 company and franchise locations nationwide. The master visionaries at Pearle are well trained in assisting all bespectacled beings, from casual librarians to picky, temperamental Cyclopes. Equip a corrective pair of Essentials frames (starting at $99.99) or slip on a pair of designer eye enhancers, such as those by Anne Klein and DKNY ($149.95+) or Versace ($205+). Single-vision lenses adjust a singular field of vision, and while prices and availability may vary by location, they usually start at around $120 (for plastic scratch-resistant), while specialty PearleTHIN complete lenses ($205) are lightweight heavyweights.
Though there are 130 For Eyes Optical stores around the United States, the company still has the heart of a small start-up. Owned and operated since 1972, when a small group of friends started it in Philadelphia, aiming for quality eyewear manufacturing as well as customer service. These same friends, aided by a few family members, still lead the franchise today. They ensure that each location adheres to their original principles and mandates for mustard-colored shag carpets.
In each store, expert independent doctors test clients' visual acuity and general eye health with comprehensive exams. Then, a store associate helps each person outfit their eyes with designer frames by brands such as Ray-Ban, Prada, D&G, and Versace. For Eyes Optical has its own advanced 40,000-square foot optical lab in in Hialeah, Florida, where technicians shape, surface, and coat the lenses to fit each person's exact prescription. After creating the lenses?whether plastic, polycarbonate, or trivex Toughlites?they inspect and fit each into its corresponding frame by hand, a process that ensures quality control and guards against the robots, whose first objective is to hinder our eyesight.
At Taylor & Murphy Optical, registered opticians Mark D. Taylor, Sally Kreger, and Richard J. Murphy call on more than 100 years of combined experience in outfitting clients with frames by Kate Spade, Banana Republic, Charmant, and Nine West. The duo also works with Dr. Eugene Baylus, who tests eyes for ocular diseases and performs comprehensive eye exams to help to determine eyeglass prescriptions. In addition, the eyecare emporium stocks prescription sunglasses to protect eyes from harmful UV rays while customers explore the great outdoors or observe stars that are visible only during the day.
The medical team at New England Eye and Facial Specialists uses innovative technology to create personalized plans of care that treat optical and epidermal ailments. Board-certified Ophthalmologist Adam Beck M.D.?a former clinical instructor at Harvard Medical School?improves eyesight with procedures such as LASIK or PRK laser corrective surgery. Supported by a team of aesthetic nurses and medical aestheticians, the center revives appearances with advanced skincare and innovative technology that range from skin tightening with Pelleve to CosMedix and Results RX physician-only chemical peels that calm all skin types.