Lots of mandatory steps stand between a person and a driver's license, from time in the classroom to time on the road. JayJay Driving School guides drivers-in-training through every step of the process. The school's five-hour classroom course and 45-minute driving lessons cover everything from safe driving to parallel parking. Once aspiring licensees are ready, staff members can set them up with a road test at the DMV and even supply a rental car to use during the test. JayJay's other services include six-hour courses on defensive driving techniques that are less suspicious than covering a car in barbed wire.
At the seven Motorcycle Safety School locations throughout the state, founder Diane Howells leads DMV-certified instructors to teach motorcyclists how to become safe, defensive sharers of the road. Since its establishment in 1999, the Motorcycle Safety Foundation has offered programs suited to every level of rider, from complete beginners, who might start out in an Intro to Motorcycle class, to seasoned road warriors, who might take a refresher course on Defensive Driving. The school's commitment to safety has earned it coverage from such media outlets as the New York Times and the New York Daily News.
Propark America safely shelters vehicles in facilities across 14 states, with ample auto havens strategically scattered throughout New York City. Practicing parking since 1984 and stowing New Yorkers’ cars since 2001, Propark rescues wheeled conveyances from the unpredictable packs of parking tickets and pigeon vandals roaming the city streets. A cohesive corporate environmental policy informs the company’s green policies, which include using solar-powered equipment at several facilities as well as screwing energy-efficient bulbs into the ceilings and cleaning with low-flow water systems. With a month of parking, automobiles can enjoy a secure place to hunker down, switch off transmissions, and dream of soaring above BQE rush hours with the jetpack hubcaps of the future.
Commended by Michael Arrington of TechCrunch for “eliminating everything bad about a taxi experience,” Uber dispatches vehicles with a click of a button. After registering online, customers can forego flagging down cabs or hijacking buses and instead summon one of Uber’s sedans via the iPhone or Android app or https://m.uber.com/. Uber deploys rides within 5–10 minutes of the request, and hassle-free online accounts automatically deduct fare, including tip, from the customer’s credit card, thereby eliminating the need to carry cash or learn to count.
Lifelong friends Alex and Kate make a perfect team: the former loves to bake, and the latter loves to eat. The duo made their way through thousands of cupcakes before making their sweet mark with Cupcakery. Here, they create each epicurean treat from scratch, using such high-quality ingredients as organic dairy, Madagascar Bourbon vanilla, and gourmet Callebaut and Valrhona cocoa. Their menu intertwines classic mocha and red velvet flavors with specialties including banana Nutella and green tea—a cupcake best enjoyed by sipping. They also whip up a small batch of vegan cupcakes daily to ensure that everyone can savor their tempting desserts.
Sue Phillips wields a very special power: the mastery of scents. The fragrance specialist has designed perfumes for Tiffany and Burberry, scent-based bouquets for Teleflora, and ambient smell-scapes for cruise ships and restaurants. As the president and CEO of Scenterprises, she also shares this power with her customers at her perfume-building workshop in her Tribeca studio—The Scentsorium, which was recently covered by Crain's.
The name is a play on the Latin word “sensorium,” which referred to the limbic system: the part of the brain that analyzes sensation. It's an idea that fits with the studio's mission to help clients discover how aromas connect with raw emotion and memory. Workshops teach visitors to mix more than 10 house perfume blends—ranging from citrus and floral to musky and woodsy—into their own custom creations. House fragrance specialists can also design complex, bespoke scents that can help clients feel like entirely new, better-smelling people. True to its name, The Scentorium is a feast for all the senses: walls are hung with watercolor art by Sue's late mother Grace Phillips, classical music flows from the speakers, and herbal teas and snacks are served.