Frames, crafted with care by designers such as Oliver Peoples and Chanel, decorate the wood-backed shelves of Reflections Eyecare. The artistry doesn't end there, though. The boutique's optometrists give equal attention to the appearance of lenses, using in-house technologies to make them noticeably thin. To uncover prescriptions, Drs. Schultz and Cohen perform vision exams, using digital means to explore the different layers of the eye and communicate with the computer servers within.
A young, enthusiastic practice, Rich Vision provides peepers with expert care under the direction of Dr. David L. Rich, who founded the business in 2006. Dr. Rich and his team tend to eyes of all ages, and their selection of designer frames keeps faces outfitted in style with products from leading brands such as ic! berlin, Kenneth Cole, Oakley, and more.
Woolfson Eye Institute’s founder and medical director Dr. Jonathan Woolfson is a board-certified ophthalmic surgeon who has performed more than 70,000 laser vision-correction procedures. Such clinical experience has helped him earn the trust of other medical professionals; he has performed more than 300 surgeries on his fellow eye doctors and trained and certified more than 100 North American LASIK surgeons. He has also fine-tuned the eyesight of professional athletes, including Ovie Mughelli, Curtis Lofton, and Kroy Biermann of the Atlanta Falcons.
Dr. Woolfson draws upon this extensive experience each time he customizes a laser procedure to his patients’ needs. He and his staff of doctors begin every treatment with in-depth consultations, where they determine the lasers, instruments, and novelty sound effects needed to successfully enhance eyesight. Once they’ve completed their procedures, they also offer eligible patients a Lifetime Assurance Plan, granting them free lifetime access to any fine-tuning surgeries.
Ansley Eye Care’s trained eyebrarians pair customers with designer eyewear and sunglasses to suit both bookish looks and Dewey Decimal System–rejecting lifestyles. Designer frames provide couture window-boxes to the soul, with names such as Gucci, Prada, and Marc Jacobs parading over ears and nose bridges like supermodels stranded on a head-shaped planet ($95+). Kate Spade and Banana Republic frames equip eyes with chic peeps, and Ray-Ban’s and Roberto Cavalli’s signature styles help wearers to communicate a devil-may-care attitude toward pillow tags and junk mail. Ansley Eye Care also offers durable plastic prescription lenses, ensuring that customers will be able to admire their reflections with the utmost clarity ($99+).
Within the onsite optical lab at each Eyeworks location, opticians perform virtually any act of optical alchemy, whether forging new bifocals, mending bent or broken frames, or glazing lenses in protective coatings that cut down on glare and scratches. Armed with a knack for style, opticians cull from the stores' collection of designer frames—including popular models from Dakota Smith and Lafont and exclusive lines from Soho and Okki—to match each customer with a look to suit their personality and facial structure. Before either can get to work, however, optometrists conduct comprehensive eye exams, helping patients maintain healthy, focused vision by honing new prescriptions and diagnosing potential diseases such as cataracts or early-onset googly eyes.
Husband and wife team Andy and Gazal Tabrizipour started Atlanta Vision Optical because of dissatisfaction with the low-quality lenses they’d found elsewhere. “When typical one-hour shops make lenses,” explains Andy, “they add the non-scratch coating afterward, which tends to peel and come off.” Rather than adding the coatings onto the surface of the lens, Atlanta Vision’s own private lab custom crafts each lens with the coating blended into the material itself. The scratch-resistant properties then become part of the lens.
Inside the boutique, guests meander among shelves of frames from brands including Hugo Boss, Chanel, Tom Ford, and Sama. Soothing music and aquamarine walls give one the feeling of having wandered into a spa or the relaxing room that scientists have to keep Mothra in. Mahogany-trimmed furniture cradles patrons, who sip coffee or tea or chat with opticians and specialists about frame design. The team is trained in-house, and their style-savvy eyes can also select frames befitting each individual’s facial shape or proclivity to whip off sunglasses and shoot a suave glance straight into the nearest camera.