Sprawling across an indoor arena, Pump It Up's giant inflatables beckon kids to slide and bounce during private parties and open play. Technicolor bouncy castles send their inhabitants soaring, obstacle courses foster good-spirited competition, and ceiling-to-floor slides let sock-clad kiddies pretend they're escaping a giant gumball machine. Occasionally, Pump It Up's staff dims the lights and turns up the music to transform their facility into a glow-in-the-dark party catered to tweens and teens.
Pump It Up's staff supervises the arena during parties, giving parents time to relax and play patty-cake uninterrupted. They can also help customers design personalized parties inside a private room with options such as pizza, drinks, goodie bags, balloons, and ice cream.
For more than 60 years, Toys“R”Us has been helping kids be kids and grown-ups to revisit their childhoods by providing one of the largest selections of top-brand toys, electronics, games and everyday baby essentials. Founder, Charles Lazarus, revolutionized the toy business by modeling his stores after supermarkets, providing a variety of options to suit varying ages and interests and offering customers to help themselves and have fun in the process. Today, that sense of playfulness is evident at nearly 600 stores in the United States alone, including a flagship location in Times Square where kids are greeted by a 60-foot Ferris wheel, a 5-ton animatronic T-Rex, and a life-sized, 4,000-square-foot Barbie house.
Beyond everybody's favorite bikes, trains and video games, each Toys“R”Us store keeps its shelves stocked with the season’s must-have toys as well as nostalgic standbys that never go out of style. Time-tested brands such as LEGO, Radio Flyer, NERF and Fisher-Price share the shelves with an expansive selection of electronics for older kids, including Wii U and tablets. And though the company has inspired generations of boys and girls to try their hardest not to grow up, it also strives to ensure budding brains develop right on track by devoting a significant portion of its stores to “smart-play” with a wide selection of electronic learning toys and software.
Toys“R”Us—whose extended family of brands includes Babies“R”Us and FAO Schwarz—has earned a number of awards and recognitions through the years, including a spot on Fortune’s list of the World’s Most Admired Companies in 2012. The company has also drawn considerable recognition for its expansive charitable efforts, which include partnerships with the Alex’s Lemonade Stand Foundation and Save the Children. This year also marks the tenth consecutive year that the company has partnered with the Marine Toys for Tots Foundation to collect new, unwrapped toys and monetary donations in its stores to benefit the organization.
One of the East Coast's best-known Members-only wholesale retailers, BJ's serves more than six million Members in more than 200 clubs as far west as Ohio. Within these sprawling locations, BJ's helps provide more selections to savvy shoppers looking to knock out most of their errands in a single stop. In the same visit, Members can stock up on economy-sized groceries?including USDA choice meats, farm-fresh produce, and everyday essentials?grab name-brand electronics, and even plan a vacation through BJ's Travel. Each service makes up a single part of BJ's well-rounded retail experience, but simplifying shopping isn't BJ's only goal; in 2012 alone, the company donated more than $2.2 million to charitable organizations.
Carman Musselman Nails at Noelle & Co's nail technician, Carman, believes each nail on each digit represents a blank canvas worth adorning. Through meticulous brush strokes, art accessories, and pampering manicure and pedicure services, she decorates nails in a kaleidoscope of colors and designs sealed by shellac and gel polishes. Carman also give hands a noticeably distinguished finish with full sets of acrylic tips and sculpted nails, rather than traditional, business-casual finger puppets.