Where can future brides and grooms sample a piece of Sylvia Weinstock cake, admire the latest Vera Wang couture wedding gown, and get Bobbi Brown beauty tips, all under one roof? At venues from Los Angeles to New York, where The Wedding Salon founder, Tatiana Byron, has organized a one-day luxury wedding showcase boasting some of the top vendors in the industry. Each event is designed to make attendees feel like guests at a sophisticated wedding, only the fellow partygoers might be celebrity wedding planners David Tutera or Colin Cowie, or dessert connoisseurs from Charm City Cakes—the bakery behind the Food Network's Ace of Cakes.
Byron has been cultivating her all-star connections for more than a decade. After working at Turner Broadcasting System and directing sales, marketing, and production for a trade-show company, she created her own planning company, 4PM Events. Byron began coordinating parties for famous faces including Joan Rivers, Mary J. Blige, and Lionel Richie—no easy task, given the limited number of vendors willing to build dance floors on the ceiling. Byron went on to create The Wedding Salon expos to give future brides a taste of celebrity-caliber elegance. She also offers educational wedding boot camps that help duos avoid hidden costs and learn tips for planning their special day. Byron's services have been highlighted in numerous media, including features in the New York Times, the New York Post, and Fortune Small Business.