The word "moodology" isn't in the dictionary. Nonetheless, the term, coined by photographer Curtis Jermany, best encapsulates his work, which he describes as "the practice of photographically capturing your many moods." To achieve this, Curtis casts his portraiture subjects in heavy shadow, dramatically emphasizing the sheen of sweat on a young boxer or the fretboard of a talented musician's guitar. While Curtis mans the camera, his team of makeup artists and stylists helps ensure that every pose-striker feels comfortable and confident.
Available for commercial and private work both in the studio and on-location, Curtis's clients range from fashion models to families, kids, and high school seniors. Besides snapping his own photos, Curtis teaches classes that help amateur shutterbugs avoid rookie mistakes such as filling entire rolls of film with close-up pictures of your eye.
At Pharaoh Studios, owner and master photographer James F. Edwards peeks through his lens to capture the complex and singular personalities of actors, models, and families. In doing so, he consults with his clients and incorporates their ideas when staging group portraits, senior pictures, or headshots. He can then touch up the best photos and transform them into specialty items, including posters and zed cards, which showcase an actress or model's finest photographs.
When not shooting within his professional studio, Edwards and his camera travel on-location and through time to encapsulate moments at weddings and birthday parties.
Eugene Tsipenyuk describes photography as "addictive." Having a camera in his hand, he says, helps him understand the world more deeply. And perhaps more importantly, explains Eugene, it helps him nab candid, natural shots of his subjects. Instead of instructing them to strike a stiff pose and say "cheese-wheel dreams," Eugene achieves images of "spontaneous, real-life, fleeting moment[s]" with his signature unobtrusiveness. Clients rely on YtyPhoto for wedding and special event photography, as well as family portraits.
A family of four poses amid crisp fall leaves, late sunlight casting a warm glow across their smiling cheeks. A newlywed couple beams at each other under a canopy of palm trees. Staff members of a new salon hold a giant pair of scissors, poised to cut the ribbon and the hair of their first giant customer during their opening ceremony. ultra-spective's photographers can capture groups and individuals in nearly any context, and they take a distinctive approach to each—so much so that the studio boasts six different divisions, for family portraits, high-school seniors, art portraiture, weddings, boudoir shoots, and business photography. An all-female team with expertise in lighting and airbrushing directs the boudoir shoots, where they guide subjects in poses designed to make them look svelte and beautiful. For family shoots, they'll gladly venture to a selection of reliably picturesque parks where split-rail fences lean, redwoods loom, and sycamores dapple golden fields with shade. The studio itself has plenty of personality, with chandeliers and black walls lined with hot pink sequins.
Robinett Photography's on-location photo shoots preserve memories of weddings, engagements, and new additions to the family. Each image of giggling children and beaming brides and grooms draws from real, spontaneous reactions. And they are immortalized in dreamy soft focus, rich saturations of color, or sepia tones that look more antique than a bumper sticker that reads, "My other horse is a car." Photographers work hand-in-hand with couples-to-be or families to create images in front of lush natural backgrounds or stunning architecture.
Frank Denevi is a technical expert when it comes to photography and video transfers, but that's not the only reason he's well known in the Bay Area. In the 1960s, he was one of the first business owners in the city to appear in his own television commercials, complete with a memorable jingle: "Dublin, Berkeley, San Lorenzo, Cupertino and San Jose?"
Today, major corporations such as Kodak and Walgreens trust Frank Denevi and his son, Michael, with their media transfer needs, but the Denevis and their staff also lend their expertise to individuals. They convert home videos, photos, and slides from VHS to digital formats that can easily be read by a DVD player or plugged directly into technologically advanced brains. DVDs are archival quality and come with protective poly cases; the playable discs include easy to use chapter mark navigation.