Fit For Life Bootcamp?s seasoned instructors replace drill-sergeant screams with encouraging mantras in their one-hour indoor classes that welcome clients of all fitness levels. During sessions, trainers round out weightlifting sessions, resistance drills, and core workouts with cardio routines such as light running and obstacle courses. They switch up class routines regularly to ensure courses are never the same from day to day, leading wild-card days that incorporate hiking, crawling, and high-stakes Uno games played with 50-pound cards. In addition to bolstering workouts with nutrition guidance, trainers work to cultivate an atmosphere of positive camaraderie designed to push campers further toward their weight-loss goals.
The consortium of professional instructors at Fred Astaire Dance Studio, which was cofounded by the legendary toe tapper himself, shepherds students of all ages and skill levels through lessons that span the style spectrum. Low-pressure private sessions allow enthusiastic teachers to fine-tune individual students' techniques and form, using their expert eyes and mechanical dancing shoes preprogrammed to do the Charleston. Patrons can learn how to cavort through classic waltz and fox-trot romps or swivel through the modern steps of salsa, swing, or samba. For dancers hoping to hoof it up in a social setting, the group practice parties provide a one-night extravaganza of instruction, demonstrations, and amateur firewalking.
Specializing in outdoor products, Adventure 16 provides daring travelers with a large selection of high-quality apparel and gear that is not only built to last, but also designed to be as environmentally friendly as possible. Trailblazers can charge confidently through cactus fields or scorpion pits with a pair of durable The North Face Paramount convertible pants ($65), which can be morphed from pants into shorts. Protect built-in binoculars with a pair of Native polarized sunglasses ($89) and further deflect UV rays with a fashionable Tilley Airflo hat ($76). Spelunkers will be glad for the company of a Nalgene Tritan water bottle ($9.50) that keeps thirst quenchers tightly bottled, as well as a Black Diamond Cosmo headlamp ($29.95) to light the way out of any cave, dense rainforest, or haunted house.
For the CEO of Daniel's Jewelers, helping people realize their sparkling and diamond-studded dreams is more than a business—it's a family legacy. In 1948, his grandparents mortgaged their home in order to open a small jewelry store in Bell Gardens, California. His grandmother managed the details of their office and family life while his grandfather sold jewelry, gifts, and socket-wrench sets, creating an in-store credit system that allowed customers to conveniently pay for their purchases. His father and uncle joined the ranks after college and expanded the company from the original storefront.
What began as a glimmer in the eye of Helene and Joe Sherwood has blossomed into a leading jewelry establishment that spans 61 locations throughout central and southern California. The Sherwoods and their employees still strive to treat their customers as family, and they still offer credit options for a variety of budgets. In addition to stunning gold and silver pieces, they showcase design-your-own wedding and anniversary bands and offer a full-range of jewelry repair, including clasps and re-sizing. The diamond rings in their exclusive Love Song collection are embedded with a pink diamond, and come in a music box that, when opened, plays either Debussy's famous Clair de Lune or the Alvin and the Chipmunks singing "The Song That Never Ends."
Babydollz Lingerie suits up shoppers in alluring lingerie and come-hither costumes from more than 150 designer brands and custom creations crafted by the pair of seamstress owners. Co-owner Heather draws on her Fashion Institute of Design & Merchandising degree to outfit customers in a classy selection of corsets and bustiers or sequined, rhinestone, and pinup-style high heels. The owners design their own line of custom tutus to fit adults and adult-size performing seals, and they make custom bridal garters and lingerie upon request to celebrate wives-to-be. A variety of costumes—ranging from pirates to princesses—can spice up a costume party, and the adult toy room stocks amorous accessories such as massage oils, accouterments for bachelorette parties, and furry handcuffs, ideal for apprehending bank-robbing ewoks.
Oceanside Scuba and Swim Center opened only recently, but diving has long been a part of owner Ray Simon's job. As a member of the United States Marine Corps, he traversed much of the globe underwater, initially diving recreationally before turning professional. After retiring, Simon established two suba centers. At Oceanside Scuba, he and his staff of trainers equip visitors with the skills they need to safely explore the ocean and understand fish traffic signals through year-round classes while providing them the necessary gear through rentals.