Arthur Murray has been a leading name in franchise dance since 1912, when the entrepreneur began selling mail-order dance lessons. Expanding his reach, he enlisted teachers to spread his signature dance lessons on first-class steamships and skyrocketed to fame in the '30s after introducing the public to such dances as the Lambeth Walk and The Big Apple. By the 1950s, Arthur and his wife, Kathryn, were hosting their own highly popular TV show on ABC, The Arthur Murray Dance Party, which ran for 12 years. Today, Arthur Murray's team prepares students for rug cutting at special events and weekend nightclub jaunts. Throughout lessons, instructors teach the foundations of two to four dances from a long list of styles that range from Latin to country-western, helping students to learn basic step patterns, timing, and the ability to lead or follow.
Founded by MMA aficionado Mike Constantino, AMA Fight Club caters to the needs of casual practitioners as well as serious competitors. The center's programs create a welcoming space for students of all fitness levels and interests, providing them with opportunities to lose weight, strengthen muscles, and bolster cardiovascular endurance all while learning self-defense techniques in a safe and supportive environment. Led by one of the facility's six black-belt instructors, Brazilian jiu-jistu classes teach attendees how to grapple and apply various holds, and Muay Thai kickboxing lessons cover the martial art style's powerful blows, including knee and elbow strikes. AMA Fight Club even offers programs for children, covering character development and self-control as well as basic defense techniques.
On a mission to combat health-club monotony, founder Jared Kuka replaced the repetitive motions of stationary machines with goPerformance & Fitness's mantra of fun, active, and functional training. Personal trainers at each 24-hour facility keep clients motoring with drills that mirror real-life motions, such as CrossFit techniques, medicine ball throws, and high-speed briefcase unlocking. Ropes, kettlebells, chains, tires, and agility ladders challenge clambering limbs while FreeMotion Fitness gear amps up cardio workouts. With customized routines for small groups or one-on-one sessions, staff members scale their innovative workouts to all fitness levels, and can round out exercise regimens with dietary tips.
Nationwide Bowling orchestrates a cacophonous symphony of clanking pins and cheering bowlers at 11 modern bowling centers located throughout New Jersey. Center size varies from the Hudson location where 60 lanes with automatic scoring, a grill, sports bar, and arcade games accommodate armadas of bowlers to Garden Palace, which houses 16 lanes, a bar, and a snack shop. At all locations, staffers host birthday parties and corporate events and organize leagues for competitive bowlers or people who just like to chuck heavy objects as hard as they can.
Since its inception in 2000, CrossFit has amassed an army of dedicated participants that include everyone from pro athletes to stay-at-home moms. It's no surprise, then, that one of CrossFit's stated missions is "inclusiveness". Just because it accepts anyone regardless of experience, age, or fitness level doesn't mean it's easy, however. CrossFit Parsippany's array of ropes, truck tires, kettlebells, and cardio equipment await anyone with the willingness to exert themselves and commit to improved health. Inexperienced participants don't have to worry, though; instructors safely scale each Workout of the Day, which draws from sports such as gymnastics and Olympic powerlifting, to suit each individual's physical condition and ability. With continued effort, all participants will see marked improvements in everything from strength and power to balance and stamina, resulting in a better quality of life and the ability to play checkers with barbell plates.
Starfish Aquatic Club doesn't exist within a single building; rather, it connects a network of pools and veteran instructors with students aged 6 months and older for lessons that develop and hone vital swimming skills. Instruction primarily occurs in private lessons for kids or adults, which feature one-on-one in-water instruction doled out in 20- to 30-minute chunks. Instructors also schedule small-group lessons for kids, focusing on general technique progression with no more than four students at once. Their parent-child class gives caregivers the opportunity to splash around with kids, though all other lessons prohibit moms and dads from being in the pool at the same time to avoid distracting the youths with retro swimwear. Typically, full sessions take place once a week for four weeks. Instructors also hold pay-as-you-go lessons for those who only want a couple of days of instruction.