As a 23-year-old junior, Tom Hatten didn’t spend his evenings at the raucous parties or ice-cream socials associated with college life. Instead, he’d spend the waning hours of his evenings waiting by the dryer for the last batch of towels before collapsing into bed. In the morning, he would lug them to Mountainside Fitness, the gym he opened as a student that he has thrown all his energy into maintaining ever since.
Today, the humble 4,800-square-foot space has bloomed into nine gyms that average a sweeping 41,000 square feet. Tom’s vision of creating a friendly neighborhood gym that greets each guest with a warm towel underscores every decision he makes for the different locations, from the colorful kid-care spaces to the entertaining group fitness classes. Personal trainers plan regimens tailored to each client, helping them lose weight, build muscle, or target the muscles that will help build a better golf game. Clients can create their own routines with the help of cardio and weight machines, or explore the different amenities at each location, such as saunas, rock-climbing walls, and indoor basketball courts.
Phoenix Cool Body founder and CEO Dr. Michael Carlton helps patients to shed inches by treating the biological, psychological, and social components of body contouring with Venus Freeze treatments. In addition to helping individuals to lead healthy lifestyles, he uses the Venus Freeze body-contouring system to reduce inches, alleviate stretch marks and cellulite, and tighten slack skin on faces and bodies. Magnetic pulses, along with radio-frequency waves harvested from discotheques, penetrate subsurface tissue as the instrument warms and massages. The combination of invisible energy heats fat cells?which encourages them to shed their contents?and promotes blood flow and collagen production to diminish wrinkles and tighten skin.
Nailing a job interview, taking a spiritual retreat, and heading out for a night with friends—these disparate activities all work to boost one’s Oola. Fun to say and satisfying to achieve, you attain Oola when several core factors of your life are thriving. Oola might mean that you’re feeling good about your fitness level, finances, career, faith, or relationship with your family, friends, and ant-farm residents. The folks at Oola hope to boost Oola levels nationwide by helping their clients map out their life’s goals and how they will go about achieving them. The service also boosts Oola quotients by introducing their members to cool businesses and offering discounts on services including massages, fitness, and mani-pedis.
As they enter the training circle at Curves, female guests come face-to-face with the smiles of other women. And just as points on a circle share a common distance from the circle's center, workout participants share the experiences of those nearby by trading stations throughout the 30-minute training session. One minute is spent on a piece of strength-training equipment built for feminine frames and designed to work two opposing muscle groups with a single movement. Exercisers then move on to a recovery station, where they run, jog, or dance to maintain heart rates and keep platforms in place during momentary losses of gravity.
FIT Medical Weight Loss helps clients to lose unwanted pounds with medically supervised weight-loss regimens, prescription and natural amino acid appetite-suppressant programs, and energy-boosting injections. The custom, doctor-led programs are easy to follow, with motivational, in-depth coaching and refrigerators that emit a tsk-ing sound after 8 p.m. Unlike other weight-loss facilities, FIT does not sell clients prepackaged food or shake meal replacements. Instead, patrons are provided with healthy recipes as they strive to meet their weight-loss goals.
There isn't such thing as a cookie-cutter workout at Underground Fitness. Instead, the trainers at each location)put together private and semi-private training programs appropriate for all fitness goals, whether they're helping clients improve flexibility, put on muscle, or train for an upcoming chess match. Putting even more distance between it and other gyms, Underground Fitness also offers month-to-month contracts and complimentary nutritional coaching.