The tough-as-nails ladies in the Mad Rollin' Dolls roller-derby league wow audiences with equal parts strength, speed, and glitter. Since their first season in 2005, skaters and MRD volunteers alike have donated their blood, sweat, and tears to the sport that promotes female athleticism and team spirit in a fun, competitive atmosphere. During the 30-minute bouts, fans cheer and sneer as the jammers attempt to lap the opposing team for points, and the blockers clear the way for their mates while putting the hurt on those who try to stop them. The season's schedule culminates in a championship match, in which the two mightiest teams battle for the title and a lifetime supply of solid-gold mouth guards.
Since the team is committed to supporting their community, a portion of the proceeds from each Mad Rollin' Dolls bout goes to various charities, which in the past have included Safe Harbor Child Advocacy Center, Alliance for Animals, and Badger Childhood Cancer Network.