During more than a quarter century at the helm of LookAfter Hair Company, Peter Hall has seen the styling industry gradually split in two directions—toward the high-end salon and toward the in-and-out fast cut place. With LookAfter, Peter decided to close that gap. There, guests can get premium salon services on a walk-in basis and haircuts from stylists who will gladly slow down for careful consultations instead of racing through trims with stopwatches in their hands. The name LookAfter is meant to reflect this blend and to demonstrate his vision for a place where the staff stands ready to serve all clients, whether they need keratin treatments, eyebrow waxes, or beard trims. This approach has helped LookAfter grow to more than 40 locations across St. Louis, Kansas City, and central Illinois, and the idea has also led to ongoing community outreach. Stylists have helped raise money for disaster relief, support breast-cancer awareness, and generate funds for veterans’ programs by carrying haircare products from American Warrior.
The gurus at Colorific Hair Color Salon believe that in order to successfully transform looks, you need a plan. Before any strands shift hues, a director colorist meets with new clients to craft an attack strategy based on their hair type, facial features, and desire to camouflage themselves in a field of wheat. A dedicated technician then custom blends a mix of Schwarzkopf color products, deftly painting and using foils to create the desired look.
Although their products are high quality and their services are indulgent, Colorific’s crew keeps costs low. To do this, they let patrons blow-dry and finish their own look at a self-styling station. But for those seeking a full-service salon day, they also offer precision cuts, styling lessons, and makeup applications using the natural, preservative-free bareMinerals line by Bare Escentuals.
A former dairy farm may seem like an unusual place to open a health-and-wellness retreat. Yet in 1983, Heartland Spa transformed one into a holistic spa resort and garnered national attention, due in part to one famous guest: Oprah Winfrey. Surrounded by 32 acres of woodland on a 3-acre lake, the spa has been praised for its "uniquely Midwestern, unpretentious environment" by the Chicago Sun-Times. Its five-bedroom, two-bathroom Carriage House offers a peaceful retreat each evening. And to promote healthy eating, the resident chef creates nutritious meals, such as breakfasts that may include egg-white frittatas, oatmeal, or peanut-butter-and-banana muffins. Heartland Spa & Fitness Resort’s two-to-one staff-to-guest ratio ensures all guests are supported and pampered as they unwind during their stay. The red barn and surrounding grounds house workout facilities and a spa and salon, replete with an indoor pool. An underground tunnel even connects the manor to the spa barn. Yoga, Pilates, tai chi, cardio kickboxing, and other fitness classes take place throughout the day, and a locker room fully equipped with a sauna and hot tub makes for a relaxing reprieve. Spa services also await, including an aromatherapy manicure or a Swedish massage.
Since launching their flagship 10-week program in 2001, the instructors at Farrell’s eXtreme Bodyshaping have spurred more than 35,000 trainees across 42 locations toward their weight-loss goals. Classes burn fat and build lean muscle with fitness kickboxing and muscle-building with anaerobic bands. Coaches support trainees with a nutrition plan that breaks up food intake into six daily meals, increasing sustaining bodily energy and a sense of déjà vu. The founders of Farrell’s eXtreme Bodybuilding are so confident in their program that they offer a money-back guarantee for those dissatisfied with their results.
Ophthalmologists Dr. David I. Malitz, Dr. M. Alijajeh, and Dr. C. Mark Millsap team up with Doctor of Optometry Zach Rossman to clarify vision with Ohio Valley Eye Institute's range of cutting-edge eye-care services. Basic eye exams for children and adults test whether eyes need corrective lenses or LASIK. During cataract surgery, high-energy sound waves obliterate the cloudy intrusion into microscopic particles, and an intraocular lens usually eschews the need for stitches. The staff also brightens eye surroundings with cosmetic procedures such as blepharoplasty, which lifts drooping upper eyelids and tightens sagging lower lids, as well as Botox and laser resurfacing treatments. The ophthalmologists especially pride themselves on their surgical skills, having completely eliminated the need for glasses in many patients who have been told they weren't candidates for corrective procedures in the past.
The doctors sit down with each patient to review their selected procedure step by step in order to alleviate anxiety. Supportive friends or family members who stand by can amuse themselves by turning on the television or perusing a selection of magazines in the waiting area, or by peeking into their loved one's treatment room through a window to watch the surgical action.