After a required pre-screening, patients can jack up smile width with a Zoom! teeth-whitening treatment, a 60-minute procedure that can safely fast-forward incisor luminosity up to nine shades. To get a smile worthy of hailing ships and easily distracted seagulls to shore, trained technicians under the supervision of Dr. Karen McNeill apply a gentle gel formula and then bathe teeth under the special Zoom! light, penetrating stains and ridding smiles of dastardly discolorations. An included smile makeover consultation discusses aesthetic fixes such as veneers and gum reshaping that can boost a shy, closed-lipped smile into a beaming battalion of confident cuspids.