Whether applying makeup to clients or creating a new line of products, makeup artist Nicole Fae concentrates not on concealing flaws, but rather on highlighting each individual?s beauty. The cosmetic devotee brings this philosophy to her expansive retail emporium, where she vends her original line of foundations, eye and lip makeup, and lotions and cleansers. Knowing that the ability to correctly apply makeup, unlike the ability to correctly execute a flying barrel roll, is not innately coded in every woman?s DNA, Nicole also hosts one-on-one private lessons to teach proper application and color use tailored to the individual and occasion. Additionally, the aesthetic artist invites groups of six or more to cavort at brow parties, where she demonstrates how to maintain eye arches in between wax visits.
Darque Tan's arsenal of beds, booths, and nourishing lotions infuses visiting bodies with sun-kissed color. Along with at least 20 tanning beds, each location brims with tan-savvy staff members—each certified through the International Smart Tan Network—who can work with you to customize a program based on your tanning goals, skin type, and relation to black-and-white movie starlets. A dedicated full-time cleaning staff regularly runs through a 50-point inspection process between sessions, helping to create a sanitary tanning experience and keep clients from warming up 6-foot-long paninis during appointments.
At her eponymous medical laser spa—which has attracted media attention from Great Day SA and KABB Fox 29’s Daytime @ 9—Dr. Elizabeth McRae draws on 20 years of experience to enhance exteriors with noninvasive procedures. Starting with the face, she and her team of nurses rejuvenate complexions with treatments ranging in intensity from a classic European facial to intense-pulsed-light therapy. Visages that have begun to sag or accrue wrinkles from years of staring at a Rubik’s cube are smoothed with Botox or dermal fillers such as Juvéderm. Clients maintain their looks at home with beauty products from brands such as Obagi and SkinCeuticals.
In addition to pampering faces, Dr. McRae caters to entire bodies with Zerona laser body-slimming treatments and laser hair removal. She also uses minimally invasive ultrasonic liposuction to suction out liquefied fat and stockpiled cotton candy.
A wildly successful alternative to traditional day spas—its more than 300 locations blanket 36 states and half a dozen countries—Planet Beach Contempo Spa is a futuristic relaxation station where state-of-the-art machines administer all the spa and tanning services. These friendly automatons sometimes replace familiar treatments, such as the Luminous facial, a light-based service that delivers blemish-busting results similar to those of a conventional facial. But other equipment maps out new spa territory entirely: the Hydro-Derma Fusion chamber moisturizes the whole body with nutrient-rich steam in order to offset the effects of a dry climate or a rear-end collision with a salt truck. Other machines whiten teeth, spray-tan skin, and massage muscles.
Planet Beach operates on a gym-style membership system, meaning members purchase packages or pay flat monthly rates. As members spend more time at the spa, they get to know the helpful assistants who are always on hand to demonstrate how to use the equipment without activating its ability to cry.
Primo Salon & Spa's owner, Kim, is a skin and body care expert and specializes in services like body wraps, body scrubs, and facials. Ongoing education in her field has allowed her to stay at the cutting edge of her profession, and so she encourages each of her employees to attend regular classes in their field. As a result, her team includes a platform artist for Wella, a former educator for Revlon, and a wig specialist with experience fitting custom hairpieces for cancer patients. Together, the team can tend to nearly any aesthetic need, whether it's a new haircut, a mani-pedi, a professional makeup application, or a spray tan?the latter of which is applied via airbrush, as opposed to other salons that simply send clients to a tanning dunk tank.
Because the existence of so many types of tanning equipment can sometimes make tanning intimidating, Perfect Tan’s staffers are always on hand to help clients establish a tanning regimen based on their skin type and tanning goals. By asking a few simple questions, the staff can help clients choose from three levels of tanning beds and a UV-free, sunless Mystic spray-tan booth that leaves bodies evenly bronzed in about 20 minutes. Their tan plan determined, clients recline in lie-down beds from Ovation, Encore, Solart, and Bravo, or they stand in a 2M standup tanning booth so they can keep balancing stacks of dinner plates on their heads.