Planet Beach is a futuristic relaxation station where state-of-the-art machines administer all the services. These friendly automatons facilitate everything from hydro massages and oxygen therapy to spray tanning and luminous facials, as well as Planet Beach's signature take on tantastic UV therapy. Each machine is designed for a specific service, which makes it the ultimate expert and keeps it from developing the ability to cry. Advanced spa services, such as hydro-derma fusion, sauna time, hydro massage ($40 per session), and luminous facials ($40 per session) provide opportunities for sweating, moisturizing, and photoskinthesis.
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SolarTan bronzes physiques with spray tanning, UV tanning, or tan cocktails that combine the two. Custom spray tans mist patrons in formulae from Mystic HD and Infinity Sun, and UV beds—crafted by Italian brand Sportarredo—brown skin more evenly than sunbathing or sticking your arm into a paper bag. Clients seeking to intensify their glows can shop shelves for tanning lotions, crafted by brands such as Australian Gold, Caribbean Gold, and Swedish Beauty.
A wildly successful alternative to traditional day spas—its more than 300 locations blanket 36 states and half a dozen countries—Planet Beach Contempo Spa is a futuristic relaxation station where state-of-the-art machines administer all the spa and tanning services. These friendly automatons sometimes replace familiar treatments, as in the Luminous facial, a light-based service that delivers blemish-busting results similar to those of a conventional facial. But other equipment maps out new spa territory entirely: the Hydro-Derma Fusion chamber moisturizes the whole body with nutrient-rich steam in order to offset the effects of a dry climate or a rear-end collision with a salt truck. Other machines spray tan skin and massage muscles, while teeth-whitening kits brighten chompers.
Planet Beach operates on a gym-style membership system, meaning that members purchase packages or pay flat monthly rates. As members spend more time at the spa, they get to know the helpful assistants who are always on hand to demonstrate how to use the equipment without activating its ability to cry.