Wisconsin Vision’s crew screens eyes for aberrations and illnesses and presides over an extensive selection of designer frames and lenses. At each location, optometrists perform thorough exams, producing prescriptions that recommend single-vision or progressive lenses from Zeiss. Newly ground lenses can then be fitted into any number of designer frames from the likes of Ray-Ban, Coach, or Calvin Klein. Antiscratch coatings protect the glass panes, and Transitions lenses allow any set of specs to turn into sunglasses when one steps outside or auditions for a classic-rock band.
Since Dr. Stanley Pearle opened the doors to the first Pearle Vision in 1961, the franchise has expanded to more than 800 stores nationwide. In these stores, optometrists assess the ocular health of patients before onsite opticians help them navigate the assortment of frames from brands such as Versace, Ray-Ban, and DKNY. If they're not in the store, clients can utilize the Try-On tool, uploading a photo to see what they or their dog looks like in different types of glasses. Pearle Vision also helps focus the world with contacts from Acuvue and Biofinity.
Tired of all the “stuff” buried in his basement and attic, Chuck Niles created a forum for neighbors and friends to swap their unused belongings with one another. Since its foundation in the late 1950s, Niles's forum has grown into a 40-acre farmer’s and flea market known as the 7 Mile Fair. Chuck's son Scott has since taken over operations, and the fair has expanded into both an indoor and outdoor space for vendors to sell everything from electronics and clothing to locally grown produce and real Wisconsin cheese. Shoppers can pick-up “As-Seen-on-TV” products, auto parts, and gift baskets every weekend of year—rain or shine—before strolling into one of several restaurants on the grounds, including the same coffee and donut shop that once fed Chuck and his pals.
Helping customers improve their vision is the main concern of the optometrists and eye-care professionals at Eye Boutique, who provide preventive screenings and help choosing from their more than 1,800 frames at each location. In each shop, licensed doctors of optometry scan eyes with comprehensive exams before diagnosing issues or prescribing high-definition Zeiss lenses and contact lenses from Optix and Acuvue. Designer frames from Guess, Nike, and Kenneth Cole house lenses fashionably, and Teflon protective layers help guard lenses from scratches and reduce glare. Sunglasses from brands such as Ray-Ban and Coach also protect eyes from harmful UV rays, creating an accessory that is both stylish and useful, like a diamond with a job.
With locations throughout the Midwest, Vision Center At Meijer's eye mavens outfit more than 700 frames with lenses carefully crafted in their own laboratory to specifically suit the eyes and face of each patient. Doctors demonstrate their care for patients' eyes by making sure all of them have a precise, up-to-date prescription. The center also works to keep frame prices low to help more patients find pairs of glasses within their price ranges.
Both Drs. William and Jason Brand know their patients place a lot of trust in them when they use them for their eye care needs or elect them to perform their LASIK procedures. That trust isn't something the father and son teams takes lightly. They ensure it's continued by monitoring patients throughout the whole LASIK process, instead of handing them off to a technician or an unpaid intern. The doctors have years of experience treating patients with LASIK technology and also engaging in pre- and post-operative care.