A wildly successful alternative to traditional day spas—its more than 300 locations blanket 36 states and half a dozen countries—Planet Beach Contempo Spa is a futuristic relaxation station where state-of-the-art machines administer all the spa and tanning services. These friendly automatons sometimes replace familiar treatments, as in the Luminous facial, a light-based service that delivers blemish-busting results similar to those of a conventional facial. But other equipment maps out new spa territory entirely: the Hydro-Derma Fusion chamber moisturizes the whole body with nutrient-rich steam in order to offset the effects of a dry climate or a rear-end collision with a salt truck. Other machines whiten teeth, spray tan skin, and massage muscles.
Planet Beach operates on a gym-style membership system, meaning members purchase packages or pay flat monthly rates. As members spend more time at the spa, they get to know the helpful assistants who are always on hand to demonstrate how to use the equipment without activating its ability to cry.
After tanning the San Francisco 49er Gold Rush cheerleaders, Miss California, and international bodybuilders, Kelly Richardson has expanded her sunless-bronzing enterprise beyond her original location in wine country. Today, Richardson runs two salons as well as her own tanning product line, B.Bronz, which has graced the glossy pages of beauty magazines and the glossy models of New York City?s fashion week. In the 15-minute Gold Rush tan, master airbrushers contour and highlight curves, erase tan lines, and reveal deposits of valuable ore buried just beneath the skin. Sonoma Tanning also oversees Da Vinci whitening treatments, which untarnish teeth with an organic formula clients apply in-store and activate with the salon?s bleaching light.
Eclipse Tanning & Fitness tackles bodily beauty from a variety of angles. Six private tanning rooms and a full line of tanning lotions work to help clients achieve a summer glow. A team of personal trainers motivates clients to reach their fitness goals, and a certified massage therapist works to relieve stress and muscular tension. No matter which of the services clients come in for, they can take advantage of Eclipse Tanning & Fitness's complimentary towel and water-bottle service to wipe sweat off of their foreheads and rehydrate the hamsters that power the treadmill.
With a focus on customer satisfaction and green ingredients, Simply Slim's wrap masters swathe clients in solutions designed to burn fatty tissues and sculpt figures. Their repertoire of eight different wraps swaddles guests in solution-soaked bandages, which can be targeted to stubborn, back-talking areas.
Newly slimmed silhouettes can also benefit from the center's full range of spa services. A custom spray-tanning formula, rejuvenating facials, and wax made with natural herbs all do their part to ensure complexions complement toned curves and anatomical T-shirts.
At The Beach Club, 14 rooms play host to tanning beds, UV and UV-free spray booths, and custom airbrush sessions. Five levels of tanning beds deliver the desired level of bronze, and are kept in tip-top shape thanks to an onsite trained factory tanning-bed technician. In addition to gilding services, The Beach Club helps shed inches and wedged inner tubes with the fat-busting Fit body wrap, and boosts collagen production with red-light-skin-rejuvenation-booth sessions.
Haute Tan Airbrush Tanning’s trained and certified airbrush technicians immerse skin of all hues in plumes of gentle bronzing mist. Rather than subject customers to mechanized tanning booths, their steady hands spritz skin evenly to prevent streaks and splotches. The bronzing boutique also stocks a collection of swimsuits to complement burnished bodies as they strut through sand or frolic through neighbors’ sprinklers.