New Comfort Furniture & Mattress helps customers live well and sleep soundly by maximizing comfort in every room of the home. The locally owned company's friendly staffers guide visitors through a large inventory of entertainment systems and high-quality living-room and dining-room pieces by brands such as Ashley Furniture. When it comes to mattresses, there's a design for every preference, including firm, plush, memory foam, and gel topped.
It might be hard to believe considering its vast array of products, but Sears, Roebuck and Co. began with one accessory: watches. In 1886, Richard W. Sears bought a box of unwanted watches from a jeweler, thinking he could turn a profit by selling them. He was correct and committed to the watch business by hiring Alvah C. Roebuck, an experienced watchmaker.
As time went on, though, their business expanded its umbrella far beyond what people wore on their wrists. Sears became known as the place to shop for almost any appliance, from sewing machines to those magical boxes that create water from nothing and clean your clothes.
Today, the stores stock clothing, accessories, electronics, kitchen equipment, tools for outdoor living, and home decor. This variety is sustained by Sears's proprietary brands—Kenmore, Craftsman, and DieHard, to name a few—and other national names that populate the shelves.