To call The Body Shop a mere skin and body care store is to miss half of what makes it special. Late founder Dame Anita Roddick was a pioneer for ethical business practices; upon opening her first store in Brighton, England, in 1976, she developed company values such as "Defend Human Rights" and "Protect The Planet." She somehow balanced principles and profit, partnering in global campaigns with UNICEF, Greenpeace, Amnesty International, and the United Nations, all while ultimately expanding her brand into 2,500 locations in over 60 international markets. After her death in 2007, then-British Prime Minister Gordon Brown said, ?She campaigned for green issues for many years before it became fashionable to do so and inspired millions to the cause by bringing sustainable products to a mass market. . . . She was an inspiration.?
Indeed, the Body Shop exhibits an eco-friendliness and social consciousness that's hard to come by in a company of its size. Its products have been fair-trade since 1987, and its Against Animal Testing movement led to an EU-wide ban of animal testing of cosmetics. The products are made from ingredients harvested from around the world: shea butter from Ghana goes into body scrubs and butters, and Indian artisans craft wooden massagers and tote bags that are screenprinted by hand. But all that isn't to say the company's production practices overshadow its final products. Skincare treatments such as the brand?s iconic body butters, facial products, and gift collections often appear in Allure, Marie Claire, Lucky, Seventeen and other national publications.
Iso Beauty ships tools of the hairstyling trade to heads across the continental United States, providing everyone access to the innovative products by brands such as Ionix and Proliss that have lined celebrity gift bags at red-carpet events. Proliss straighteners arrive to doorsteps with vibrant animal prints and ceramic-plate technology to reduce hair's exposure to heat, and Twisters harness infrared technology to shine and curl locks without cooking the cuticle. In-depth video tutorials grant users a step-by-step glimpse into the inner workings of the products and provide fashionable styling tips so that customers don't go out on the town confidently sporting last season's 'do or attempt to use freshly cooked turkey legs to curl their hair.
Earthly Body's collection of natural, vegan, and paraben-free skincare and bodycare products has caught the eye of an array of media outlets, such as Allure and Lucky magazines, with its hydrating hemp-oil bases and cruelty-free lineup. Candles melt into a candle pot with wax that can also be used as a warm massage oil, postcleansing moisturizer, or elbow cream for dry pet elephants. Earthly Body’s haircare line, Marrakesh, infuses each tendril-smoothing solution with Moroccan argan oil and three signature scents (original, High Tide, and Dreamsicle) to bolster frizz-free manes. Mineral-based makeups dust across facescapes without the harsh chemicals or pore-clogging guilt found in animal-tested products.
With locations throughout California, including LA, San Diego, Santa Barbara, Sacramento, San Jose, Inland Empire, Ventura County, and Orange County, the knowledgeable staffers at Planet Beauty stock the store?s shelves with enough top-quality beauty products to outfit a regiment of beauticians. Guided by experience as aestheticians, stylists, and makeup artists, they help guests navigate the roster of premium brands, which includes bad-hair-day-banishing products from Frederic Fekkai and K?rastase. Skincare potions from Peter Thomas Roth clear facial canvases before applications of Smashbox blush brighten cheeks or Divaderme lash extender make eyelashes visible from orbit.