CEO Peter Harvey believes that a quality gym staff must demonstrate more than technical expertise. "Service doesn't only mean showing someone how to do an arm curl," he says. Certified personal trainers develop workouts that zero in on each person’s specific goals, giving clients the skills to pole-vault over impassable plateaus. By steadfastly refusing to hand out fish in favor of putting on master classes in fishing, they help clients become self-sufficient, educating them on fundamentals.
During these one-on-one sessions, and in solo workouts, guests set calories ablaze atop rows of continually updated equipment. Treadmills, recumbent bikes, and strength-training tools line the walls.
Members can also drop in for as many group classes as they can muster. Inside a separate studio, stationary cycles whir in time with galvanizing music, kickboxing strikes arc through the air, and barbells rise with each BodyPump rep. For more meditative practices, Pilates sessions and several types of yoga enhance flexibility and focus.
My Gym's Parents' Night Out program gives mothers, fathers, guardians, and packs of wolves a break from the 24/8 task of raising children and allows them a well-deserved night out on the town. While the grown-ups hit the golf alleys and karaoke rodeos of the greater Washington DC area, My Gym's staff of trained fitness and childcare experts keep young'uns mentally active and physically occupied. Kids will flex social muscles, exercise emotional intelligence, and bench-press cognitive processes. The three hours of fun include pizza, a movie, games, arts and crafts, story time, and a brief overview of how loop quantum gravity theory doesn't require string theory's multiple dimensions of space-time.
WELCOME TO ELITE FITNESS CONCEPTS
Elite Fitness Concepts is dedicated to providing personalized health, fitness, and post-rehab programs as well as an array of Group Exercise classes in a comfortable, non-competitive environment.
Koko FitClub’s automated personal-training system rockets both men and women toward fitness goals with 30-minute custom workouts that incorporate cardio and strength training. An initial consultation determines fitness levels and baseline measurements, which Koko’s computerized equipment uses to design a tailored workout plan that precisely measures the weight, pace, and rest time appropriate for each exerciser.
The Koko machines guide exercisers through each workout and adapt as the user’s fitness needs change in order to constantly challenge the body. Designed by professional trainers, workouts maximize the body’s lean-muscle mass, which can boost metabolism and help fight off disease by challenging viruses to kickboxing matches. Exercisers can track their shrinking waistlines and swelling muscles online by analyzing workout scores and comparing individual fitness levels to the Koko FitClub community.
"Our brain is designed to realize what we wish, without any minor errors," says Dahn Yoga founder Ilchi Lee, "If you want success, it will create success. If you want happiness or health, it will create them. Anything is possible, as long as negative thoughts and emotions don't interfere." To make this challenging, yet hopeful philosophy accessible to all, Lee combined the Eastern concept of chi energy with his own brain-management system, developing a distinctive program that unlocks inner peace and sweeps up brain clutter caused by the daily stress of always having to find Waldo. Warm-up yoga maneuvers awaken muscles before 30–40 minutes of breathing, stretching, core practice, and meditation—including a signature brain-wave vibration technique that aims to calibrate mental and physical energies. Cool-down exercises ease the body back into quotidian functionality before a 10-minute teatime invites socialization among participants while bolstering pinkie endurance. Dahn Yoga is also taught at independently owned and operated franchises called Body & Brain Yoga.
LA Boxing’s fight-centric gyms ditch the polished look of wood-floored workout studios for gritty, competitive spaces filled with 150-pound punching bags and intense workouts. Like a baker molding gingerbread men, LA Boxing sculpts six-packs with boxing, kickboxing, and mixed-martial-arts classes. Although instructors and students agree that the gym’s atmosphere may enkindle intimidation in first-time attendees, most experience boosted self-confidence after conquering their first class. Private training sessions further stoke courage with workouts that leave patrons with the exhilaration of having survived 12 rounds in the ring or five minutes in a high-school lunchroom.