The friendly experts at Willi's Ski and Snowboard Shop sling the latest in contemporary snow-sport products and maintain slope-traversing gear, earning themselves a Gold Medal Award from Ski magazine. Boot technicians help guests hunt down the precise fit for their boots, and maintenance wizards use top-notch Wintersteiger tuning machines to ensure that skis and snowboards retain their integrity during outings or unexpected ice ages.
Brandon was six credits away from graduating when he dropped out of college in pursuit of something bigger. That life-changing decision was followed by another life-changing decision: he bought a silk-screen press and graphic-design software and started making T-shirts. Together, these two moments spawned DeadBuryDead, a T-shirt company that now makes vintage-inspired tops for men and women. Most of the tees are made with 100% organic cotton and all of them feature carefully designed phrases, images, poetic sayings, and simple, rustic designs. The women’s black-and-white Joie de Vivre shirt uses an art-deco-inspired font, and the Teenage Wasteland tee makes a statement so the wearer doesn’t have to sing it. The shirts share digital shelf space with equally rustic-looking accessories, such as necklaces, clasps, and pocketknives.
What began as a traveling-spa-party business in 2010 has since grown into a brick-and-mortar studio where three licensed massage therapists ply their trade. In addition to classic massage treatments—such as relaxation, deep-tissue, and hot-stone therapy—the crew has branched out into other services that require greater expertise. During reiki treatments the staff addresses the body's energy flow, and both pediatric and infant massages meet the needs of all American Girl dolls. Super Spa Girl owner Jenny Keffer is also a fertility-massage specialist, which enables her to help women achieve their dream of becoming mothers through a combination of deep abdominal massage, pelvic rocking, reflexology, and aromatherapy.
Although video-game characters use warp zones to skip ahead, Warp Zone takes gamers to the past, stocking a bounty of old-school video games, consoles, and memorabilia. Inside the shop, shelves brim with old cartridges and discs, consoles, controllers, and collectibles such as plush toys and pint glasses. The selection of games stretches back to the early days of the Atari 2600 and Magnavox Odyssey up to the current generation of consoles.
At Cell Phones and More, clients browse phones and accessories from carriers such as Verizon, AT&T, T-Mobile, Boost, Cricket, and Virgin Mobile. Onsite technicians can reignite the healthy glow of a damaged smartphone screen or rekindle connections between computers and the Internet. Staffers can unlock phones, allowing devices to switch carriers without losing functionality or running away from home in search of their old signals. The shop also buys gently used cell phones and dishes out servings of prepaid minutes.