Owner Elizabeth Sheehe fills the aisles of Birds of a Feather, an authorized Pfaff and Elna dealer, with knitting, quilting, and textile art supplies, in addition to hosting an array of classes. During knitting classes, instructors impart basic stitches and techniques to refine yarn crafting or patch the space-time continuum. Quilting classes teach students basic concepts, how to make use of machine appliques, and how to convert vintage clothing into quilt squares. A rotating schedule of other classes net crafters finished projects such as knitted socks and felted totes. Groups of four or more can arrange clandestine after-hours knitting classes with a BYOB option and no additional fees.
Joe Butler doesn't do things halfway. When he wanted to learn to be a physical trainer, he went to LA, trained with some of the top trainers in the world, and began training pro athletes and movie stars. Then he opened his own personal training gym, where he assembled a team of trainers with a combined 200 years of training experience. These days, he and his trainers lead guests of all fitness levels through training programs that include boot-camp, speed-and-agility, and RX Fit classes. Every student who walks into Prescription Fitness is treated to a health assessment and goal-setting consultation, allowing clients to slim down, bulk up, or prep for javelin season.
The staff at New Balance isn't concerned with simply selling shoes—their mission is to pair customers with the footwear that will carry them comfortably through life’s arduous steps. Understanding that an ill-fitting pair of athletic shoes can cause pain to joints and potentially damage knees, hips, and the back, associates measure the length and width of each client's foot and conduct a gait analysis to chart the trajectory of their stride when walking normally or running through ball pits. The data are collected to help the staff match clients with their ideal shoe, keeping them running longer and looking good while doing so.
Toes wiggle and stretch within leather and mesh shoes as patrons test-walk pairs across Arthur's Shoe Tree's four-decade-old storefront. Expert staffers—two of whom are New Balance Procare fit specialists—buckle and lace feet into sandals, running shoes, and other styles from brands such as New Balance, Nike, and Sperry. Shoes for children jut out from wood-paneled wall displays, with kicks from Stride Rite, Nike Kids, and Skechers. An array of accessories rounds out each pair of footwear, such as plush Smartwool socks, therapeutic insoles, polishes, and weather proofers, which ward off damage from walks across puddles and waterbeds.
The factory-trained sleep experts at Mattress Matters strive to help customers get up on the right side of the bed with a wide range of mattress brands and types. Clients count fewer sheep than ever before on a Simmons Beautyrest queen set, whose motion-separating, pocketed coil springs and highly trained shepherds fill nights with uninterrupted REM cycles ($699+). Developed by NASA, the Tempur-Pedic bed conforms to every nook and cranny of the body, supporting perfect spinal alignment and comfort ($1,199+). Media mogul Donald Trump's line of luxury slumber vehicles boasts KoolComfort memory foam and a top-layer quilt to caress bodies and minds into dreamland ($849+), and the Sealy Posturpedic's orthopedically correct support aids in creating ache-free days and z-filled nights ($579+).
A cascading wall of illumination welcomes customers to Lighting Liquidators & More's bustling warehouse space, which brims with overstocked interior and exterior fixtures. Armed with an arsenal of Promethean products forged by Kichler, Alico, and domesticated lightning bugs, radiant staff members guide guests through a labyrinth of floor lamps ($75.99+) and wall sconces ($33.60+) that inspire envy among the most luminous roadside flares. Landscape lighting ($44.80+) spruces up nocturnal hours by elucidating shadow-bound walkways and redirecting leaky dirigibles toward the nearest helium vent.