In 1933, the founders of Keswick Cycle opened their doors with a common goal in mind: to make each visitor feel like a part of the family. Almost 80 years later, a staff of avid cyclists and triathletes maintains the same friendly vibe at all three locations, meanwhile stocking an assortment of bikes and accessories. Bicycles from Cannondale, Specialized, Electra, and other big brands conquer myriad terrains, from roads and triathlon courses to mountain trails mucky with discarded cooking oil. Tires, apparel, and other accessories round out the inventory, situated around the shop's central hub, the services department. Here, factory-trained mechanics tune up or overhaul any type of bike or shopping carts masquerading as bikes. These same experts fit athletes for competition at the triathlon studio and, in their spare time, lend a hand to local charities.
Since 1998, the team of bike technicians and enthusiasts at Indian Valley Bikeworks has been pairing customers with bikes that suit their physique and riding style. The team’s custom-fitting process—a task they’ve performed more than 10,000 times—ensures that purchases from their inventory of Fuji, Trek, and Surly frames fit their new riders like wheeled gloves.
With 15,000 square feet of floor space between its two locations, Human Zoom houses a vast selection of bikes from Trek, Cannondale, and Santa Cruz, as well as snowboards from Gnu, Roxy, and Arbor. They also stock a variety of accessories and parts such as gloves, shoes, pedals, and wheels. In the repair shop, mechanics fix broken bike spokes, adjust derailleurs, and install new handlebars so riders will have a place to put their hands while biking. The staff also performs 90-minute bike-fitting sessions, during which they interview clients and perform adjustments to optimize their ride’s performance.
A place to buy your next two-wheeled transport or to get your existing one repaired, Fairmount Bicycles’ new and refurbished stock leans heavily toward commuter bikes that are perfect for Philly’s increasingly cyclist-friendly streets. Yet there’s still plenty of room in the store’s small space to fit several kinds of long-distance touring bicycles, road bikes and kids’ models as well. The young, hip, knowledgeable staff members are happy to engage customers in extended conversations and offer suggestions about accessories, from seats, locks and reflectors to sturdy cyclist’s messenger bags. The shop even rents bikes by the hour or the day, including a Surly Big Dummy with a rack and bag ready to be loaded with groceries, laundry or whatever you need to haul via pedal power from one place to another.
Wheel Wright Bike Shop's staff doesn't just outfit people with bikes–they outfit them with a lifestyle. Avid cyclists and riders themselves, the team uses a 10-point measuring and fitting system to choose the right bike for each customer. Once chosen, the bike technicians can trick them out with custom modifications in their full fabrication shop. They can also repair bent frames after bikers decide to play chicken with a car door. High-quality bike brands such as Trek and Giant line the shop's racks, alongside shelves full of accessories including helmets, lights, and riding gear.