Despite their mechanical nature, cars are sensitive and must be groomed, protected, and lulled to sleep by the sound of a mechanic ripping up a Haynes manual. Show your car you care with today's Groupon to Atlas Auto Glass. Choose between the following options:
- For $25, you get a rock-chip repair (a $60 value).
- For $20, you get $100 toward windshield replacement.
The glass-repairmen at Atlas Auto Glass ensure safe travels by smoothing out and replacing damaged windshields, completing most jobs the same day or within 24 hours of a call, and backing up work with a warranty that covers leaks and installation defects. A full windshield swap ($200 and up) removes glass lacerated with cracks and replaces it with a shiny new unit so drivers can easily see when the road ahead is actually their neighbor's swimming pool. During the two-hour replacement procedure, technicians safely install the windshield and lock it into place with urethane adhesives and quality sealant. Alternatively, glass gurus repair rock chips in roughly 20 minutes, eliminating the nicks from pebbles kicked up by other vehicles or loosed by the slingshots of Dennis the Menaces. In addition to fixing windshields and other glass flaws, Atlas Auto Glass also does paint and body work.
Groupon Says
The Groupon Guide to: Advertising Soup
In this economy, soup isn’t going to sell itself. Only the perfect commercial is going to get those cans flying off the shelves. But what are the elements of a good soup ad?
The setting can make someone immediately yearn for a bowl of the hot stuff. Good settings include:
• A wealthy person’s farmhouse glowing warmly in a snowy wooded area (farmhouse should show no signs of actual farming)
• A small but cozy shack standing on a craggy cliff over a violent sea
• A bread factory
The main character is the viewer’s connection to the soup. It should be:
• A loving yet endearingly inept dad. He is in decent shape, not too handsome, and wearing a sweater and/or tucked-in collared shirt.
• A Victorian sailor’s wife. She is pale and beautiful, yet jagged. It has been a hard life.
• A bunch of working-class bread-factory guys who are hungry but tired of all this dry bread.
The story of the ad then whips the potential customers into a soup-eating frenzy by depicting:
• The dad’s son playing in the snow. The dad wants his son to love him but he cannot prepare a meal on his own. He makes the son soup, and the two bond over a game of checkers in front of a fireplace. Mom does not interfere.
• The wife gazes longingly at the sea during a windy, daytime rainstorm. She misses her husband’s warm, hearty arms but finds solace in a thick chowder that possesses those same qualities. Just as she finishes her bowl the husband kicks down the door. He has returned from his voyage and he has brought her many exotic hats.
• The bread-factory guys make some soup and have a crazy party wherein they dip the dry crusty breads into the steaming bowls with much joviality and merrymaking. What a day they’ve had.
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