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From Our Editors

Photographs of locals sporting designer frames grace the walls of Gainesville Opticians’ latest display room, cluing first-time visitors in to the optical boutique’s long history as a community staple. One of the staff’s licensed opticians began her relationship with the store as a customer at the age of 8; this kind of decades-long dedication remains a point of pride among the entire staff, who specialize in crafting lens-and-frame combinations that blend functionality with style from the ocular world’s top designers. Rather than rush through the all-important fitting process, staff members will gladly take up to two hours to walk each customer through the store's frame collections, matching their personal style with selections from Paul Smith, Lunor, Ray-Ban, and others. The store’s eyewear sign-out policy allows customers to take a set of frames home before buying, ensuring that the glasses in question don’t clash with territorial hats and scarves.

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