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About this business
From Our Editors
Barbie's signature long locks were never safe around Samantha Serie who knew at a very young age that she was destined to be a hairstylist. For the past 25 years, Samantha has been realizing that destiny, helping clients achieve their desired hairdo from classic cuts to fashion-forward trends.
Inside her private suite at the contemporary Firewheel Salons in the Firewheel Town Center Mall, Samantha starts each visit with a thorough consultation, listening to clients’ concerns and goals but also their fears about monsters that will crimp their hair while they sleep. Samantha feels as a stylist that it is her job to help clients "break the…molds that become their hair." She does this with color corrections, barber-style clipper cuts, and foil highlights. She also regularly attends continuing education courses to keep her skills fresh and is happy to recommend other technicians if she cannot personally perform a specific treatment requested.